Senior Data Analyst
Clerk Grade: 9/10
Annual Salary Range: $129,464 - $142,665 plus superannuation
Employment Type: Ongoing, Full-time
Location: Sydney-based, Hybrid working
Join us in creating practical, memorable, and customer‐centred experiences for more than 8 million NSW residents engaging with the NSW Government.
This is a unique and exciting opportunity to help shape the future of the EDM function within Customer Marketing at the Department of Customer Service. As part of our Customer Marketing team, you'll contribute to work that directly impacts millions of people across NSW.
We champion flexibility, support career growth, and embrace the value of diverse perspectives. You'll work with a team that is highly collaborative, open to new ideas, and empowered by the latest digital tools designed to help us work smarter together.
Our team partners with all Government agencies across NSW including:
* Service NSW
* Tafe NSW
* NSW Health
* NSW Department of Education
* SafeWork NSW
* NSW Reconstruction Authority
* Destination NSW
Key responsibilities:
* Work with stakeholders to advise on and extract data for email campaigns, ensuring they are completed on time with high quality.
* Drive project delivery and evaluation aligned to the All of Government communications framework to improve campaign performance through better use of data, analytics, insights, and technology of Government.
* Analyse, monitor, and benchmark All of Government EDM campaign data; provide clear and actionable recommendations and reporting to senior executives to support informed decisions of government.
* Perform in‐depth analysis of campaign data to monitor KPIs, assess agency performance, and improve the efficiency and effectiveness of government communications.
* Lead projects that support improved data management and ownership across government in line with modern marketing trends for continuous improvement.
* Build and maintain strong relationships with internal and external stakeholders to understand their needs, resolve issues, and implement campaign practices that support positive customer experiences.
* Support Customer Marketing with segmentation logic, analytics, and EDM performance reporting using advanced technical tools.
* Follow data lifecycle management as set out by the Information Governance team.
* Work with Google Cloud Platform and BigQuery for data warehousing.
* Build and maintain segmentation logic, A/B testing, personalization to support and enhance customer marketing campaigns.
* Produce and refresh dashboard reporting and insights using Tableau.
Required skills:
* Proficient programming skills with Python
* Working experience with GA4, Tableau, SQL and BigQuery
* Knowledge of building and maintaining data warehouse in GCP and Snowflake
* Building ETL pipeline using Alteryx and Databricks
* Must have experience analysing marketing campaign performance, including pre- and post-campaign analysis.
* Experience with email metric reporting on Swift and Salesforce Marketing Cloud will be nice to have
* Ability to summarise and present results in an easy-to-understand manner
* Ability to lead the team and provide day‐to‐day guidance in the absence of the manager
* Excellent time management and communication skills.
To apply
Please click on the link below and attach your resume (max 5 pages) and cover letter (max 2 pages) detailing your relevant skills and experience.
Applicants invited to interview will be required to complete additional assessments.
Salary Grade 9/10, with the base salary for this role starting at $129464 base plus superannuation
Click Here to access the Role Description.
For enquiries relating to recruitment please contact Meg Rapley via .
Visit the Capability Application Tool to prepare for the recruitment process by accessing practice application and interview questions based on the focus capabilities listed in the role description.
Closing Date: Friday 27 March 2026 at 9:59am
Careers at Department of Customer Service
A career at the Department of Customer Service (DCS) gives you the opportunity to help improve government services and be part of reform that benefits people across NSW. We are focused on delivering excellent customer service, digital transformation, and regulatory reform. Come join us and influence the future of our great state.
Belong in our diverse and inclusive workplace
The strength of our workforce lies in its diversity and embracing difference, while the key to our success is leveraging the contributions of employees with different backgrounds and perspectives.
You can view our full diversity and inclusion statement here.
We want you to bring your best self to this application process. If you have any support or access needs that may require adjustments to allow you to fully participate in this selection process (including an alternate format of the application form) please contact or 02 9494 8351.
For more information, please visit
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