Group Marketing Manager
This range is provided by Hustle.
Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$100,******/yr - $125,******/yr
Direct message the job poster from Hustle
Digital & Creative Recruiter @ Hustle | Placing Top Talent in Digital Marketing, Design, & Content | Let's Build Great Teams
We're supporting a growing B2B SaaS organisation that's expanding its marketing function and looking for a strong generalist to lead the charge.
This role reports directly to the Group CEO and sits at the centre of product, sales, and digital execution.
If you enjoy owning the full marketing engine, shaping strategy, and rolling up your sleeves across product marketing, digital campaigns, and content, this is built for you.
Why This Role Matters
This is an opportunity to step into a newly defined position with the mandate to assess, audit, and reshape the marketing landscape.
You won't be inheriting rigid KPIs — you'll help establish them.
You'll partner closely with product teams and senior leadership to lift brand visibility, build demand, and drive stronger acquisition and conversion outcomes.
What You'll Lead
Strategy and Planning
Develop integrated marketing plans aligned with commercial goals.
Work closely with sales and product teams to set priorities, budgets, and execution timelines.
Digital and Performance Marketing
Plan and run digital campaigns across acquisition, conversion, and nurturing.
Manage website enhancements, UX improvements, SEO, analytics, and reporting.
Product Marketing
Own positioning, messaging, and go-to-market support for product launches and feature updates.
Content and Social
Create and manage high value content like case studies, blogs, whitepapers, and product collateral.
Oversee social channels and build engagement within relevant B2B communities.
Campaigns and Events
Lead email, ABM, and below-the-line nurture activities.
Manage conferences, trade shows, and thought-leadership opportunities.
Who Will Thrive Here
You'll do well in this role if you're a well-rounded marketer with solid exposure across:
Product marketing
Content strategy and production
They're not after a hyper-specialist — they want someone who understands how the moving parts fit together and can run an end-to-end engine with confidence.
What They're Looking For
Experience working in B2B SaaS
Strong generalist skillset across digital, content, and product marketing
Ability to partner with senior leaders and influence direction
Analytical mindset with experience reviewing campaign performance and shaping next steps
Comfortable working both strategically and hands-on
Location
Sydney-based office
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Strategy/Planning
Technology, Information and Media and Health and Human Services
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