Brand Strategist Overview
The Brand Strategist will be responsible for developing and maintaining the overall brand identity across all marketing channels.
* Define and maintain the brand's positioning in Australia.
* Ensure consistent brand visuals, tone, and messaging across all marketing materials.
Key Responsibilities
* Develop and manage brand guidelines for internal and external use.
* Review marketing materials including ads, brochures, social content, website copy, product descriptions, and promotional campaigns to ensure they align with the brand strategy.
* Guide designers, copywriters, and content creators to improve clarity, visual style, and brand alignment.
Requirements
The ideal candidate will have:
* Experience in developing and executing comprehensive brand strategies.
* Strong understanding of marketing principles and practices.
* Ability to communicate complex ideas effectively to both internal and external stakeholders.
* Excellent project management skills.
Benefits
This role offers a competitive salary, opportunities for career growth, and a dynamic work environment.
What We're Looking For
We are seeking a highly motivated and experienced Brand Strategist who is passionate about developing and implementing effective brand strategies.