Key Performance Indicator (KPI) Driven Social Media Marketing
In this pivotal role as a senior social media marketing manager, you will spearhead the growth and optimization of our social media presence across various platforms. Your expertise in developing, implementing, and refining campaigns to drive engagement, leads, and conversions is crucial to our success.
Key responsibilities include:
* Designing, executing, and analyzing data-driven social media campaigns to achieve strategic objectives.
* Creating compelling content aligned with our brand voice, working closely with cross-functional teams to ensure seamless execution.
* Collaborating with internal stakeholders to define and track key performance indicators (KPIs), ensuring all marketing efforts are measurable and impactful.
* Leading the development of predictive analytics models to identify emerging trends and opportunities in the social media landscape.
* Analyzing campaign results and providing actionable insights to inform future marketing strategies.