Public Relations and Communications Manager
Role Overview
We're looking for a former journalist / communications specialist with a sharp news sense, commercial instinct and a genuine interest in property to play a pivotal role in elevating our brand and shaping the national property conversation. This role sits at the intersection of journalism, data and corporate communications. You will translate complex research, data and internal insights into compelling, credible and news‐driven stories that journalists want to run.
Responsibilities
* Develop written communications including press releases, market reports, media pitches, talking points, and executive briefing materials.
* Build and maintain strong relationships with national and regional reporters across real estate, housing, business, technology, financial, and consumer media.
* Promote proprietary residential data, research, and insights through proactive media outreach, written analyses, and data‐driven storytelling.
* Secure high‐profile interviews, TV appearances, speaking engagements, and event opportunities for residential spokespeople and subject‐matter experts.
* Collaborate with external agencies, ensuring alignment with brand priorities, messaging, and annual PR plans.
* Work closely with Product Marketing, Corporate Communications, Content, social media and Product teams to identify compelling narratives and timely story opportunities.
* Collaborate directly with economists, analysts and data teams to translate complex residential market data into accessible, media‐ready insights.
* Monitor daily media coverage and industry trends, providing regular analysis and recommendations to optimise PR strategy and messaging.
* Manage incoming media inquiries, including requests for data, commentary, and executive interviews.
* Track current events and housing‐related news to generate timely, relevant, and newsworthy press opportunities.
* Produce approximately 3–5 data‐driven press releases per month across residential topics.
* Track and report media outcomes.
* Own key messages, write, pitch and liaise with the media, and deliver measurable results linked to business objectives.
Success Metrics
* Consistently position the company as the first and most trusted source for property commentary.
* Drive proactive, insight‐led PR activity that is clearly linked to business objectives.
* Operate at pace with structured planning, measurable outcomes, and strong cross‐functional collaboration.
* Achieve high share‐of‐voice in the media.
Experience and Skills
* Minimum of 6 years of professional experience in public relations or communications, with a strong emphasis on consumer and industry strategy and execution.
* Degree qualified.
* Preferable experience focused on residential real estate, housing, rentals, or consumer marketplaces.
* Deep understanding of the modern media landscape and strong news judgment.
* Established relationships with media, preferably reporters covering housing, real estate, business, finance, and economics.
* Proven success in creative pitching and securing earned media coverage.
* Experience working directly on messaging, interviews, quotes, and presentations.
* Ability to manage multiple priorities simultaneously in a fast‐paced, deadline‐driven environment.
* Excellent writing, editing, and verbal communication skills.
* Strong analytical mindset with the ability to translate data into compelling narratives.
* Preferred experience with Meltwater media monitoring.
* Proficiency with Microsoft Word, Excel, and PowerPoint; familiarity with major social media platforms including LinkedIn.
Benefits
* Hybrid working (3 days in the office)
* First‐rate parental leave and wellbeing policies.
* Access to Perkbox, providing discounts across healthcare, entertainment, food, utilities, and more.
* Continuous opportunities to learn, grow, and advance within the organization.
* Freshly renovated new offices with modern facilities.
Equity, Diversity & Inclusion
Domain is enthusiastically and unapologetically committed to fostering an equitable, inclusive work culture. We proactively seek candidates from all lived experiences, including people with disability, people of all ages, ethnicities, cultures (including Aboriginal and Torres Strait Islander peoples), faiths, sexual orientations, and gender identities (including trans and non‐binary people). If you require adjustments during the hiring process, we support you. For accessibility of this job advertisement, please contact our Equity, Diversity and Inclusion team.
Equal Employment Opportunity
CoStar Group is an Equal Employment Opportunity Employer; we maintain a drug‐free workplace and perform pre‐employment substance abuse testing.
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