Head of Performance Marketing | Consumer Brand | $160k–$180k + bonus | Sydney, Hybrid
Build the performance engine. Scale a high-impact team. Own the next era of growth.
About the Company
We're partnered with a high-growth consumer brand that's transforming how Aussies engage with a product that's as much about lifestyle and identity as it is function. With exclusive category rights, a loyal customer base, and serious momentum, the business is now investing in a best-in-class marketing team to take growth to the next level.
Think : modern martech, millions in media budget, and an exec team ready to back your vision. Performance is critical to success, and this is your chance to lead it.
About the Role
As Head of Performance Marketing, you'll be responsible for building and leading the in-house growth function - from acquisition to retention, testing to measurement, and strategy to executional excellence.
This role owns a $5M+ media budget and will see you manage paid channels, CRM, lifecycle, website, CRO, while assembling and mentoring a high-performing team around you.
You'll shape the future of growth marketing, transition performance in-house away from agency reliance, and define what "high performance" really means for this business.
What You'll Be Doing
* Set the end-to-end performance strategy across acquisition, retention, CRO & analytics
* Lead the in-housing of paid media from agency partners - building scalable processes & playbooks
* Manage a $5M+ budget across SEM, social, programmatic and emerging channels
* Build and lead a high-performing team : Performance Manager, CRM / Lifecycle, and Product
* Partner with brand, analytics, tech and product to deliver growth at scale
* Implement test-and-learn frameworks, attribution models, and reporting structures
* Drive commercial outcomes with clear KPIs around CAC, ROAS, LTV and revenue
What We're Looking For
* 8–12+ years' experience in performance marketing with strong leadership capability
* Experience managing multi-million-dollar paid media budgets and hitting growth targetsProven track record building or scaling in-house performance teams
* Strong commercial acumen - forecasting, media efficiency, unit economics
* Confident cross-functional operator with a strategic mindset and collaborative style
* Familiar with modern growth stacks – CDPs, CRM, attribution tools, and media platforms
Why Apply?
* $160k–$180k base + bonus
* North Sydney HQ | Hybrid : 3 days in-office
* Build your own team and performance engine from the ground up
* Work with a highly engaged leadership team and best-in-class martech
* Big brand, big ambition, and huge opportunity to make your mark
Ready to step into a high-impact role where you'll lead, scale, and shape the future of performance marketing? Apply now
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