Our client is seeking a PR Manager to manage the development and execute the implementation of new product launches. Ideally you have worked within the fashion industry and have demonstrated experience with management of influencer marketing and programs. This is a newly created position will see you creating a PR and communications plan for the business including strategy and maintaining high level media and influencer relationships.
ABOUT THE ROLE:
- Managing the development and execute the implementation of new product launches, basic press office activity
- Manage PR elements including creation and distribution of media materials, pitching, and executing media opportunities
- Be aware of industry trends and adapting the PR strategy accordingly
- Create a PR and communications plan for the business including strategy, end results, budgets and forecasting
- Create and implement a media relations strategy to ensure high level placements in print, broadcast and online channels.
- Maintain strong and effective high-level media and influencer relationships.
- Seeks opportunities to improve preference and awareness through both significant changes and minor enhancements
- A solid eye in sourcing and identifying relevant talent that is brand-fit.
- Working closely with Managing Director, and Creative/ Marketing team.
ABOUT YOU:
- Demonstrated experience in a similar role preference in Fashion Industry
- Proven Experience with agency management, influence, event, social, content
- Demonstrated experience with event management
- Well developed skills in content creation
- Strong negotiation skills
- Ability to manage budgets and forecasting
This role is office based and open to applicants with full Australian work rights.
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📌 Pr Manager
🏢 Frontline Recruitment
📍 Sydney