Digital Marketing Leadership Role
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We are seeking an experienced Digital Marketing Lead to join our team and help drive marketing strategy for a portfolio of clients.
This is a hands-on leadership role where strategy meets execution. You will own the marketing direction, partner with senior business leaders, and guide a talented project team to deliver results that matter.
About the Role
You will play a pivotal role in leading a portfolio of clients and mentoring our project teams. Taking full ownership of account strategy, you will be the primary client liaison and ensure our marketing work aligns with the client's business objectives.
You will also bring strong technical and analytical capability across major platforms (Google, Meta, Microsoft, Klaviyo), CRM integrations, and conversion tracking.
Key Responsibilities
* Lead marketing strategy for your portfolio of clients
* Share actionable insight in client meetings and reporting - always aligned to business outcomes
* Act as a trusted advisor and marketing partner to senior client stakeholders
* Campaign Oversight & Execution
* Ensure ad creative, messaging, and campaign setup follow best practices and deliver results
* Oversee advanced conversion tracking (GA4, server-side tracking, offline conversions, e-commerce tracking)
* Liaise with third-party suppliers as needed to ensure accurate tracking and data flow
* Mentor, guide, and support the development of project team members
* Foster a culture of curiosity, ownership, and continuous improvement within your team
* Cross-Functional Collaboration
* Work closely with internal teams (video production, data science, creative, SEO/AEO) to deliver integrated marketing solutions
* Identify and introduce complementary services that can drive additional client value, where appropriate
* Contribute to the ongoing evolution and improvement of our internal marketing processes
What We're Looking For
We are looking for an individual with:
* Deep understanding and experience with Meta Ads, Google Ads, Google Tag Manager, GA4 & Klaviyo
* Experience communicating and presenting to senior business leaders
* Strong marketing strategy experience across diverse industries
* Excellent critical thinking, problem-solving, and analytical skills
* Exceptional written and verbal communication
* Experience working collaboratively across internal and external stakeholders
* Experience in an agency environment is preferred
* Basic design skills (for briefing creative teams) are a plus
The ideal candidate will have a strong sense of ownership and accountability, humility and collaboration, and high integrity.
About Us
We are a values-driven digital marketing agency helping Australian businesses achieve measurable growth.
We work with an exciting mix of national clients, applying data-driven marketing strategies to drive business results.
You will join a supportive environment where you can grow your skills, do meaningful work, and be part of a fast-growing agency shaping the future of digital marketing.
How to Apply
To be considered for this role, please submit your resume in PDF format only. A cover letter is also encouraged - we would love to know why this opportunity excites you.
Please note that your application will include additional questions to help us better understand your qualifications and experience.