Portier isn’t just a brand, we’re a fresh take on what it means to parent. Australian-ownedand proudly independent, we design lifestyle essentials that don’t ask you to compromiseon aesthetics or functionality.We believe parenthood doesn’t look one way, and neither should the products that supportit. Our pieces are refined, practical and designed with longevity in mind, for a growingglobal community that values quality without sacrificing style.We’ve seen strong momentum in the US, UK and Asia, and we’re just getting started.Now, we’re looking for a Social Media Manager who shares our passion for creativity,understands how to grow and engage a global audience, and can translate brandstorytelling into content that drives both connection and traffic.About the RoleAs our Social Media Manager, you’ll lead content and community across Instagram, TikTok,Facebook, Pinterest, YouTube and LinkedIn. From concept to creation, you’ll own ourcontent output, ensuring everything feels aligned with our aesthetic, values and growthgoals.You’ll work closely with our founder and marketing team from our Port Melbourne HQ (withhybrid flexibility), and play a key role in shaping how portier shows up online, in Australiaand abroad.Key ResponsibilitiesContent Creation – Plan, shoot, and edit original content (especially Reels, Storiesand TikToks) that reflects our aesthetic and resonates with our audience.Platform Management – Run our social channels end-to-end, ensuring everythinglooks sharp, sounds on-brand and performs well.Visual Consistency – Maintain a cohesive, elevated visual identity that reflects ourbrand world — strong styling instincts and attention to detail are key.Global Awareness – Tailor content for different markets and time zones. Youunderstand that what works in Australia may need adjusting for the US, UK or Asia.Commercial Thinking – You know how to turn views into visits. You’re alwaysthinking about how content can drive site traffic, grow our audience and supportCampaign Support – Work with our team on content and rollouts for new productdrops, moments in the calendar and seasonal storytelling.Community Management – Engage with our audience in comments, DMs and tags, always in a way that feels helpful, human and on-brand.Influencer Coordination – Source, brief and manage content creators who alignwith our look and values.Analytics & Reporting – Track performance, report on what’s working, and useinsights to refine future content. You’re comfortable making recommendationsbased on data.Content Planning – Own the monthly content calendar, aligning with launches, keydates and business goals.You’ll Thrive in This Role If You:Have 3+ years of experience running social media for a fashion, lifestyle or design-led brandAre visual by nature, with a strong eye for styling, photography and storytellingAre organised and detail-oriented, with a track record of managing contentcalendars and deadlinesCan shoot and edit content using tools like CapCut, Canva, Adobe or similarAre confident briefing creatives, from photographers to stylistsStay up to date with social trends, but know how to adapt them to suit a morerefined, elevated brandKnow how to read the numbers, draw insights and adjust content accordinglyEnjoy working closely with a small team, but are happy to drive your own projectsWhy Work With Us?Be part of a fast-growing brand with a distinct point of view and internationalmomentumContribute to creative projects from the ground upWork in a supportive, passionate team with room to growEnjoy a beautiful office in Port Melbourne, close to a very good sushi spot and awine bar that knows your orderExperiment, explore and help build something meaningfulSound like a fit?Send your CV, a short note about why you’re the right person for this role, and a fewexamples of social content you’ve created or managed to lia@portier.com.auSeniority levelSeniority levelMid-Senior levelEmployment typeEmployment typeFull-timeJob functionJob functionMarketing and SalesIndustriesRetail Apparel and FashionReferrals increase your chances of interviewing at portier australia by 2xGet notified about new Social Media Manager jobs in Melbourne, Victoria, Australia.We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
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