The Opportunity
Our Paid Performance Coordinator is responsible for executing, optimising, and analysing paid digital marketing campaigns across multiple channels to drive traffic, conversions, revenue & profit for Culture Kings. This role involves working closely with internal teams and external partners to enhance campaign performance, ensure budget efficiency, and contribute to overall business growth.
About Us
Culture Kings represents the intersection of music, sport, and fashion. These pillars form the foundation of our brand. Within each component, streetwear has evolved into an essential part of culture. We pride ourselves on exclusivity and superiority, offering a premium retail experience across all genres, cultures, styles, and ages. Our stores display an electrifying atmosphere, featuring some of Australia's leading DJs performing daily in-store. Frequently visited by world-class athletes, artists, and tastemakers, Culture Kings leads the way in the global streetwear landscape.
Main Responsibilities
* Assist in executing paid social media strategies to support business objectives.
* Stay updated on emerging trends and technologies in paid social media.
* Support the setup, monitoring, and daily optimisation of paid social campaigns.
* Assist in amplifying key product releases, promotions, and category initiatives.
* Help with testing ad concepts, including ideation, briefing, execution, and reporting.
* Coordinate with platform Account Managers to stay aligned on best practices.
* Ensure compliance with platform policies and maintain brand consistency.
* Assist in reporting tasks, ensuring data accuracy and clear communication of insights.
Skills and Experience
* Understanding of paid social platforms (Meta, TikTok, Snapchat, YouTube, etc.) and digital marketing principles.
* Hands-on experience assisting with campaign setup, monitoring, and performance optimisation.
* Exposure to platforms such as Meta Ads Manager, TikTok Ads Manager, and Google Analytics. Familiarity with spreadsheets or dashboards for reporting (e.g., Google Sheets, Looker, Excel).
* Passion for social media and digital trends; ability to stay updated on evolving best practices, ad formats, and algorithm changes.
* Strong communication skills and ability to collaborate cross-functionally with digital, creative, and brand teams, as well as external account managers.
Culture Kings Offers
* Generous team discounts and employee recognition
* No office politics or corporate protocol – we keep it entrepreneurial!
* Exciting, fast-paced environment with a supportive team
* Free onsite parking
* A diverse and inclusive workplace, committed to equal opportunities for all.
We're a dynamic company always looking to innovate and expand. If this opportunity excites you, please apply now with your CV outlining your experience and why you'd be a great fit.