Binance is a leading global blockchain ecosystem behind the world's largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 280 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.
Responsibilities:
* Drive business growth across key regions, including LATAM, by optimizing acquisition channels and improving conversion rates.
* Lead the launch of new partnerships and features to maximize market awareness through diverse digital marketing channels.
* Identify regional growth opportunities, develop strategies, and execute plans to meet key business objectives.
* Collaborate and maintain strong relationships with internal and external stakeholders to achieve mutually beneficial outcomes.
Requirements:
* Minimum 5 years of proven experience in product growth or digital marketing within payment, technology, fintech, or crypto industries.
* Demonstrated familiarity with financial product growth in LATAM and at least one other major region.
* Highly organized, detail-oriented, and results-driven with strong problem-solving and analytical capabilities.
* Strong business acumen; experience with AI-related projects is a plus.
* Bilingual English, Spanish or Portuguese is required to be able to coordinate with overseas partners and stakeholders.
* Solid understanding of crypto products and the exchange ecosystem.
Why Binance
• Shape the future with the world's leading blockchain ecosystem
• Collaborate with world-class talent in a user-centric global organization with a flat structure
• Tackle unique, fast-paced projects with autonomy in an innovative environment
• Thrive in a results-driven workplace with opportunities for career growth and continuous learning
• Competitive salary and company benefits
• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.
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