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At Latitude, we make it possible – for our customers, our communities, and our people. We believe in creating opportunities that truly matter, helping you thrive both professionally and personally. That's why we offer benefits that make a real difference in your life.
We make it possible…
* to spend more time with your loved ones – with an extra week of paid leave each year through our Take 5 initiative.
* to balance work and life – with a hybrid working model, giving you the flexibility to work from home while connecting in the office just two days a week or work remote for certain roles.
* to put your wellbeing first – with Sonder, a 24/7 support app for mental and physical wellness.
* to access great financial benefits – with discounts on Latitude products and services.
Reporting to the Head of Martech, Data and Digital Optimisation this role is responsible for designing, implementing, and managing marketing automation systems to optimise marketing campaigns, improve customer engagement, and drive business growth. Other accountabilities include ensuring the smooth operation, optimisation, and support of all platforms and services owned by the marketing team within Latitude.
In this role, you'll:
* Deliver expert-level technical support across Salesforce Marketing Cloud (SFMC), resolving issues and addressing user queries to ensure optimal platform performance.
* Utilise Salesforce Data Cloud to unify customer data from various sources, enabling real-time insights and activation across marketing channels.
* Design and optimise personalised, data-driven customer experiences using Salesforce Marketing Cloud Personalisation (MCP), driving relevance and engagement across digital touch-points.
* Partner with cross-functional marketing teams to identify technology needs, gather business requirements, and translate them into scalable, high-impact Martech solutions.
* Stay informed on emerging Martech trends and innovations, proactively identifying opportunities to enhance marketing strategies and platform capabilities.
* Support the configuration, enhancement, and day-to-day operation of SFMC components, including email campaigns, customer journeys, and automation workflows.
* Oversee the ongoing optimisation and integration of Salesforce Marketing Cloud with Salesforce Data Cloud and MCP, ensuring seamless data synchronisation, real-time activation, and alignment with evolving marketing needs.
* Establish and apply robust testing, experimentation, and optimisation practices to continually improve Martech performance and campaign outcomes.
* Collaborate with internal IT teams and external vendors to troubleshoot integration issues and maintain reliable system connectivity across the Martech stack.
* Develop and maintain comprehensive documentation, including platform configurations, integration processes, and solution design best practices, to support governance and scalability.
About you:
* Holds a Bachelor's degree in Computer Science, Information Technology, Marketing, or a related field.
* Brings hands-on experience with Salesforce Marketing Cloud (SFMC), Salesforce Data Cloud, and Salesforce Marketing Cloud Personalisation (MCP), with a proven ability to design and implement integrated Martech solutions.
* Has earned Salesforce certifications (such as Marketing Cloud Administrator, Consultant, or Data Cloud Certification) or is actively working toward them.
* Demonstrates a strong understanding of marketing automation, CRM platforms, customer data platforms (CDPs), and real-time personalisation technologies.
* Possesses a sharp analytical mindset and a detail-oriented approach, with the ability to manage complex Martech projects across multiple priorities and deadlines.
* Communicates technical concepts clearly and effectively to both technical and non-technical stakeholders, fostering collaboration and alignment.
* Thrives in a fast-paced, data-driven marketing environment and consistently identifies opportunities for improvement, innovation, and automation.
* Is self-motivated, adaptable, and passionate about staying at the forefront of Martech trends and capabilities.
Sound like you? That's a good sign In return for your energy and ideas, we offer a flexible working environment and great compensation. We always support a safe, healthy, engaging, and productive working environment for all employees and workers, whether that be in your home and office, or a combination of both.
We're Latitude, partners in money Latitude may seem like the new kid on the block, but it's taken us almost a hundred years to become an overnight success. Digital payments, cards and loans is what we offer - but what we really are is a platform that helps people shop and live better. Always living and breathing our values. Take ownership, Pursue Excellence, Win Together & Create Tomorrow.
We're not engaging any recruitment agencies for this role, so if you're interested. Please apply directly
Successful applicants will be required to complete a background check (including criminal history and bankruptcy check) prior to commencement of employment. Only open to Australian or New Zealand Permanent Residents or Citizens.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Information Technology
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