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Digital cx & marketing analyst - customer insights (sydney)

Sydney
Salt
Marketing Analyst
Posted: 3 October
Offer description

OverviewDigital CX & Marketing Analyst - Customer Insights at Salt.
This role supports the marketing and CX teams by enhancing the customer journey and forming customer insights.
The successful candidate will be analytical, detail-oriented, and capable of transforming data into actionable insights.Key ResponsibilitiesCollect, analyse, and interpret customer and marketing data to identify trends, opportunities, and pain points.Build dashboards and reports (Salesforce, Tableau, Power BI, Excel) to track CX and marketing channel performance.Monitor and report on customer satisfaction metrics (e.g. NPS, reviews, mystery shopping results).
Support customer journey mapping and recommend improvements to digital touchpoints.Consolidate campaign and channel data into transparent reports for stakeholders.Present findings through engaging reports and presentations for both technical and non-technical audiences.Collaborate with marketing, CX, and digital teams to deliver actionable insights.Experience & Skills2-3 years of experience in a role analysing the customer experience journey, marketing channel performance, digital analytics or customer insights.Strong skills in PowerPoint, Excel, Power BI or Tableau, Salesforce CRM (or similar CRM platforms) & marketing automation platforms.Ability to interpret complex data and present findings clearly.Experience with Google Analytics or other web analytics platforms.Strong critical thinking skills to identify root causes and propose data-driven solutions when solving problems.Passion for enhancing the customer experience through data-driven decision making.Benefits & RequirementsHybrid working model with flexibility for home and office work.10% performance bonus on top of salary.Competitive vacation days, parental leave, and personal leave.Comprehensive health insurance, mental health resources, novated leasing and wellness programs.Collaborative team culture with regular team events, mentorship, and training.Application ProcessIf you are interested in the role, please click the appropriate link to apply.
For a confidential discussion, contact Andrew Saltos on 0417 872 796.
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📌 Digital Cx & Marketing Analyst - Customer Insights
🏢 Salt
📍 Sydney

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