The Digital Campaign Coordinator role is an exciting role within Bolster's Digital Marketing Team. You'll work closely with our Digital Marketing Lead, Senior Digital Campaign Managers and Digital Campaign Managers to work on exciting paid digital marketing campaigns for some of Australia's most iconic entertainment and culture clients.
The Digital Campaign Coordinator will support and execute on wider digital campaigns led by a Digital Campaign Manager or Senior Digital Campaign Manager, and over time run smaller campaigns end-to-end. You will eventually be able to run paid campaigns on platforms like Meta (Facebook & Instagram), Google, Snapchat, TikTok, Spotify and more.
If you're a culture/entertainment obsessive, love where digital marketing is going and are hungry to learn, this role is for you
**OK, I'm sold - but what even is Bolster?**
We're a digital marketing and culture agency first and foremost - but we're also a culmination of a love of music and entertainment, and a curious passion for data and tech. That love for music and entertainment underpins everything we do and is the reason we're here.
We began in 2015 as the digital plug-in for Australia's entertainment industry, offering new ad-tech solutions to an industry whose idea of marketing at the time was slapping a street poster on a wall and sending out some #thoughtsandprayers. New services, products and offerings have been added gradually - never just for the sake of it, but as an extension of the work we were doing day to day.
With our specialism in music, events and entertainment, in a short space of time, Bolster has become a strategic digital, creative and product partner to many amazing brands, artists and events such as Splendour In The Grass, Bluesfest, Falls, Laneway Festival, Billie Eilish, Elton John, CMC Rocks, The Strokes, Lorde, Gorillaz.
**What You'll Be Doing**:
- Undertaking any self-paced, self guided training as directed by the Digital Marketing Lead or your managing Senior Digital Campaign Manager
- Attending 1:1 and group training as directed by the Digital Marketing Lead or your managing Senior Digital Campaign ManagerDigital
- Attending client WIPs as a campaign support for the Digital Campaign Manager leading the project
- Updating media schedules
- Assisting with the building, optimising and reporting on digital campaigns to a brief built out by the Digital Campaign Manager leading the project
- Setting up and maintaining reporting dashboards
- Assisting with data pulls for end-of-campaign reports
- Writing ad copy
- Assisting with ad hoc tasks for other digital team members
**About You**:
- Degree, training, internship or other experience with basic marketing (e.g. running marketing for your own business, side hustle, artistic endeavour). Paid marketing is preferable, but open to organic social
- Strong interest in digital marketing trends
- Great attention to detail, especially with numbers and dates
- Basic statistical ability (e.g. able to calculate percentages, comfortable with formulas)
- Not necessary but nice to have experience with:
- Meta Business Manager
- Google Ads (e.g. Google Search, Video, Google Display)
- Snapchat Ads Manager
- TikTok Ads Manager
- Twitter Ads
- Spotify Ads Studio
- AdRoll or similar programmatic tools
- Google Campaign Manager 360
- EDM marketing
- Google Tag Manager
- Google Analytics (especially GA4)
- Personable and able to be client facing
**What you can expect from us**:
- Support, guidance and growth.
- Interesting, exciting and challenging work.
- Freedom and flexibility.
- Perks and incentives
- Progression - you decide how high you fly. Make things happen and we'll make sure you get where you're going
We believe diversity of thought, skills, experiences, and backgrounds create more effective and successful teams. We promise equal opportunity for all applicants, irrespective of gender, age, ethnicity, cultural background, race, disability, or sexual orientation.
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