Area Sales Manager Job Description
The Area Sales Manager is a key role responsible for driving sales growth and brand visibility within the allocated region. This position involves developing and managing a network of dealers, ensuring they are equipped, motivated, and aligned with the company's strategic goals.
This role requires a proactive relationship builder with a strong understanding of agricultural parts and accessories, capable of delivering results through dealer engagement and market development.
Key Responsibilities:
* Dealer Network Development: Identify, recruit, and onboard new dealers in the allocated region; build strong relationships with existing dealers to enhance loyalty and performance.
* Sales & Brand Growth: Achieve and exceed regional sales targets through effective dealer management and market penetration; promote the Sparex brand through dealer marketing initiatives, trade shows, and local events.
* Account Management & Reporting: Maintain accurate records of dealer activity, sales performance, and customer feedback; prepare monthly sales reports and forecasts.
* Customer Engagement: Support dealers in resolving customer issues and ensuring high levels of satisfaction; conduct end-user customer visits with dealers to strengthen relationships and identify needs.
Requirements:
* Proven Experience: Proven experience in sales, preferably within the agricultural or automotive parts industry.
* Strong Understanding: Strong understanding of dealer networks and B2B sales dynamics.
* Excellent Skills: Excellent communication, negotiation, and interpersonal skills.
* Ability to Work: Ability to work independently and manage a territory effectively.
* Will to Travel: Willingness to travel regularly within the allocated region.
Benefits:
* Competitive Salary: Competitive base salary.
* Performance-Based Bonus: Company performance-related annual bonus.
* Employee Stock Purchase Plan: Employee stock purchase plan.
* Supportive Culture: Supportive workplace culture.
About Us:
We value inclusion and recognize the innovation a diverse workforce delivers to our farmers. Through our recruitment efforts, we are committed to building a team that includes a variety of experiences, backgrounds, cultures, and perspectives.