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Shopper marketing manager

Brisbane
Metagenics Global Group
Marketing Manager
Posted: 30 July
Offer description

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Metagenicsis one of Australia and New Zealand's leading natural medicine suppliers, with a portfolio of market leading brands including Inner Health, Ethical Nutrients, Metagenics, and Endura. Our mission is clear - to help people lead happier, healthier lives through high-quality nutritional supplements. Additionally, we are proudly BCorp Certified - a demonstrated commitment to balancing people, planet and profit by meeting the highest global standards of social and environmental performance & legal accountability.

We are recruiting for a motivated permanent fulltime Shopper Marketing Manager to join our Customer Marketing team based at our ANZ Head Office in Northgate, Brisbane.

Reporting to the Customer Marketing Manager, this newly created position will be key to understanding our shopper to assist us drive activation strategies to influence purchasing decisions at points of sale.

This role requires a deep understanding of shopper behaviour, category trends, and retail environments and will be an ideal appointment for someone that thrives on blending creativity with strategy and data-based decision making.

Key Responsibilities;

Develop and implement shopper marketing plans aligned with brand, business objectives and shopper needs.

Collaborate with sales, marketing and retail partners to enhance brand visibility and shopper experience.

Analyze shopper insights and marketing trends to optimize shopper marketing strategies for all channels including Pharmacy (B&M and online), Pharmacy clinics and others.

Collaborate on the execution of national and local retail programs to drive conversion and loyalty.

Utilize relevant tools such as IQVIA/CIRCANA and other shopper data to assess market opportunities and risks, to drive shopper engagement and sales.

Manage the budgeting, reporting, and performance tracking for shopper marketing initiatives.

Ensure alignment with brand guidelines and customer-specific strategies

Help build strong relationships with retailers to enhance brand visibility and shopper experience while focusing on differentiating us in the market

Skills and experience

Tertiary qualifications in Business, Commerce or like discipline (or significant relevant industry experience)

Established experience in shopper marketing, brand management, or retail marketing in retail/FMCG or Pharmaceutical industries- highly regarded

Proficiency in the use of syndicated data tools such as IQVIA, Nielsen, Circana etc to inform decision making

Proficiency in analysing research/sales data to identify trends, patterns, and insights.

Ability to present findings clearly and effectively to stakeholders

Demonstrated commercial sense and ability to identify and grasp opportunities in a complex, fast moving and challenging business environment

Job benefits and perks

Eligible to receive a Company Bonus paid once annually

Heavily discounted product for yourself and family to purchase, with complimentary product available in the office

Work from home up to two days per week, free onsite parking

Access to Employee Assistance Program for yourself and family

Access to Perkbox, an employee benefits and discounts provider of major brands, as well as onsite Yoga, Ping Pong and Art Classes.

You will enjoy collaborating across teams to bring our iconic retail brand stories to life, and be passionate about influencing shopper behaviour through compelling in-store experiences. In return, we will sharpen your Shopper Marketing capability, and you can expect to enjoy a rewarding team and company culture with relevant recognition and development opportunities. United by purpose and our core values of Integrity, Authenticity, Respect, Diversity & Inclusion and Health & Happiness, we are a great place to work.


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Salary match Number of applicants Skills match

Your application will include the following questions:Do you have experience in a sales role? Which of the following statements best describes your right to work in Australia? How many years' experience do you have as a Shopper Marketing Manager? What's your expected annual base salary? Do you have established experience in shopper marketing, brand management, or retail marketing in retail/FMCG or Pharmaceutical industries? Do you have proficiency in the use of syndicated data tools such as IQVIA, Nielsen, Circana etc to inform decision making?

For over 30 years, Metagenics has been dedicated to helping people live happier, healthier lives.

Metagenics strives to deliver optimal health solutions and products that work through our market leading brands; Metagenics, Inner Health, Ethical Nutrients and Endura Sports Nutrition.

With over 350 employees across ANZ, our passion for scientific discovery, unparalleled quality and trusted partnerships has positioned us as an industry leader in functional nutrition and integrative medicine. Our quality processes set new standards in safety and efficacy, and will continue to do so in the future. At Metagenics, seeing natural medicine become integrated into everyday healthcare is part of our vision which inspires all that we do.

Metagenics – Australia's and New Zealand's leading natural health science company and proudly the first natural medicine company in Australia and New Zealand to become B Corp certified

Benefits include:

Company Profit Share

Annual end of year Recognition Awards

Access to complimentary product

Heavily discounted product for yourself and family

Access to Employee Assistance Program for yourself and family

Complimentary consultations with our in-house Naturopaths

Wellness at Work Program inclusive of yoga, meditation, table tennis, monthly fruit deliveries and much more

For over 30 years, Metagenics has been dedicated to helping people live happier, healthier lives.

Metagenics strives to deliver optimal health solutions and products that work through our market leading brands; Metagenics, Inner Health, Ethical Nutrients and Endura Sports Nutrition.

With over 350 employees across ANZ, our passion for scientific discovery, unparalleled quality and trusted partnerships has positioned us as an industry leader in functional nutrition and integrative medicine. Our quality processes set new standards in safety and efficacy, and will continue to do so in the future. At Metagenics, seeing natural medicine become integrated into everyday healthcare is part of our vision which inspires all that we do.

Metagenics – Australia's and New Zealand's leading natural health science company and proudly the first natural medicine company in Australia and New Zealand to become B Corp certified

Benefits include:

Company Profit Share

Annual end of year Recognition Awards

Access to complimentary product

Heavily discounted product for yourself and family

Access to Employee Assistance Program for yourself and family

Complimentary consultations with our in-house Naturopaths

Wellness at Work Program inclusive of yoga, meditation, table tennis, monthly fruit deliveries and much more

Researching careers? Find all the information and tips you need on career advice.

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