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Marketing executive members (city of gold coast)

Gold Coast
The Star Entertainment Group
Marketing Executive
Posted: 20 November
Offer description

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Talent Acquisition Partner at The Star Entertainment Group

Since 2014, The Star Gold Coast has undergone a remarkable evolution. Our mission, to create fun at trusted destinations, has resulted in an unparalleled experience. Guests indulge in lavish stays at The Star Grand's revamped five-star hotel rooms, the opulent suites of The Darling, and Australia's pioneering Dorsett Hotel. Culinary delights await at award-winning venues including Nineteen at The Star, Kiyomi, and Mei Wei. Entertainment options are abound with live concerts, theatre performances, Events Centre gatherings, outdoor "Live on the Lawn" events, and world-class DJ sets at Atrium Bar. The Star Gold Coast is where relaxation seamlessly intertwines with thrilling entertainment.

As our Marketing Executive Members, you will play a pivotal role in driving property visitation and acquisition to our loyalty program, The Star Club, through thrilling promotions and world-class member only events. With a focus on crafting unforgettable experiences, you will be responsible for developing and driving marketing campaigns that captivate our diverse audience.

This is a fantastic opportunity where you will apply your creative and passionate approach to drive business success.

A few of your responsibilities

- Deliver marketing activities (including promotions, entertainment, customer communications, advertising and events) and ensure all activity is aligned with brand direction and business goals
- Collaborate with internal stakeholders to devise and execute promotional campaigns, events, and activations that drive customer engagement and repeat visitation
- Leverage key seasonal occasions to grow revenue and drive visitation
- Manage multiple communication channels and audiences to increase brand presence and customer connection

What we are looking for

- Proven experience in marketing with a strong track record of delivering successful campaigns (gaming and/or hospitality marketing highly regarded)
- Strong stakeholder management and the ability to work cross-functionally with ease
- Excellent written and verbal communication skills
- A creative, curious mindset with a passion for customer-led marketing
- Eligible to obtain a Casino Employee license (which includes thorough background checks)
- Flexible availability to meet business demands and attend events when needed

About you

Your deep understanding of brand strategy and its alignment with business goals is what will set you apart in this role. Your collaborative approach enables you to work seamlessly with a diverse team to continue to drive The Star Gold Coast’s brand.

Your role will be pivotal in shaping the success of our marketing operations at The Star. Join us in making a difference.

What we can offer you

- Complimentary meal on site every day including hot meals, sandwich bar and more
- Discounted parking available
- Up to 30% discounts across award winning restaurants and accommodation
- Lifestyle discounts including gym memberships, retail discounts and dry-cleaning services
- Supportive leadership team
- Mental Health and Wellbeing services
- Diversity & Inclusion areas of focus including Multicultural, Gender, Aboriginal & Torres Strait islander and LGBTQI+
- Opportunity to work with elite professionals and assets

Please be aware that eligibility checks are required as part of the recruitment process and ongoing employment for this position.

Our culture

At The Star, we are committed to creating a diverse, equitable and inclusive workplace that we know will contribute to exceptional experiences for our guests, a great place to work for our team members and positive outcomes for our communities. We believe in authenticity that embodies our Company values = Build Memorable Connections, Own It, Lead with Integrity, and Take Good Care.

We welcome applications from all cultures, ages, religions, genders, LGBTQI+ people, Australia’s First Nations Peoples, and people with disabilities. We recognise the distinctive challenges that trans and gender-diverse applicants may encounter during the recruitment process. We offer a range of flexible working options for team members to find a balance between work and life that’s right for them and their unique well-being needs.

The Star was awarded WGEA Employer of Citation for Gender Equality ) and has been recognised as a 2024 GOLD Employer by the Australian Workplace Equality Index (AWEI), which evaluates LGBTQI+ inclusiveness in the workplace.

It’s your time to SHINE!

Click on the link below to make your next career move with The Star.

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Seniority level

Not Applicable

Employment type

Full time

Job function

Marketing

Industries

Gambling Facilities and Casinos, Hospitality, and Hotels and Motels

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