Marketing Manager Role Overview
We are seeking a skilled Marketing Manager to develop and execute our marketing strategy, driving brand awareness and business growth.
This is an excellent opportunity for a creative and experienced marketing professional to join our dynamic team and contribute to the success of our luxury hotel.
Job Description
* Develop and implement comprehensive marketing strategies to increase brand awareness and drive business growth.
* Manage and control marketing budgets to ensure resources are used effectively.
* Build and maintain professional relationships with local media, third-party partners, and official bodies.
* Manage and promote the hotel on the IHG brand website.
* Respond to media enquiries and implement PR campaigns to celebrate successes and awards.
Manage digital and traditional marketing efforts, including social media, email, content creation, and advertising.
Key Responsibilities
* Develop and implement comprehensive marketing strategies.
* Create and market key events for the hotel.
* Work closely with all hotel departments to identify opportunities and develop planned promotions.
* Manage and control marketing budgets.
* Build and maintain professional relationships.
* Manage and promote the hotel on the IHG brand website.
* Respond to media enquiries and implement PR campaigns.
Produce and analyse regular performance reports to evaluate the effectiveness of campaigns and identify areas for improvement.
Benefits
* Fun: Enjoy team building, regular events, and a vibrant atmosphere.
* Discounted childcare, food / beverage & gym memberships with our Hotel partners.
* The IHG Employee Room Benefit & Friends and Family Program.
* Performance incentives and recognition schemes.
* Hotel X pays for 100% of any 6 therapy, mental health, or coaching sessions each year plus access to a variety of well-being resources.
Requirements
* Master's / Bachelor's degree in Marketing or a related field.
* A minimum of 3-5 years experience in a hospitality or hotel marketing setting.
* Exceptional communication and relationship-building skills.
* Creative mindset with the ability to develop innovative marketing solutions.
* Experience in budget management and resource allocation.
* Proficiency in the local language (additional languages preferred).
* Passion for luxury hospitality and a commitment to delivering True Hospitality.