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SUMMARY/POSITION OVERVIEW
At INSP, LLC., we wear many hats (pun intended). Best known for INSP, one of today's highest-rated cable networks, we consistently outperform networks like Bravo, AMC, and History with a lineup of timeless Westerns, exclusive originals, and compelling storytelling that resonates especially with Adults 50+. Available in over 60 million U.S. homes, INSP serves as the flagship of our portfolio—driving both audience loyalty and business growth through consistently strong performance and broad national distribution.
Alongside INSP, we operate two additional revenue-generating brands: Imagicomm Entertainment, our content studio and global distribution arm, and Western Bound, our Free Ad-Supported TV (FAST) channel. Imagicomm delivers a wide-ranging library of films and series—from Westerns and procedurals to holiday romances—featured on top platforms like Netflix, Prime Video, Peacock, and major linear networks. Western Bound brings our storytelling to FAST audiences, primarily Adults 35+, via platforms like Prime Video, Samsung TV Plus, and Plex. Content from both brands is now available in English, Spanish, and Brazilian Portuguese—whether as localized titles through Imagicomm Entertainment or dedicated international feeds via Western Bound—helping us expand our reach and impact in global markets.
The Coordinator, Consumer Marketing reports to the Senior Director, Consumer Marketing and supports a collaborative team in concepting and delivering campaigns that expand reach and deepen engagement for the INSP, Imagicomm Entertainment, and Western Bound brands. While reporting to the Senior Director, this role works independently on assigned projects and also collaborates closely with the Senior Coordinator to support day-to-day tasks across consumer and off-network distribution marketing—ensuring tactics are accurate, delivered on time, and aligned with team goals. This position is ideal for someone who's detail-oriented, eager to learn, and ready to contribute ideas that help improve campaign performance. The Coordinator will offer thoughtful recommendations across projects and may help pull together reports or presentations for select initiatives. Strong communication skills, organization, and a proactive mindset are key. The right candidate is curious, creative, and excited to grow their marketing skills in a fast-paced, supportive environment.
Primary Duties and Responsibilities
* Manage the generation and delivery of marketing assets for INSP, Western Bound, and Imagicomm Entertainment Consumer Paid Campaigns, including but not limited to:
* Acting as primary point of contact for assigned projects—managing asset requests, trafficking timelines, and overseeing logistics (specs, feedback consolidation, uploads) to ensure flawless, on-time execution
* Supporting ongoing communications with internal stakeholders and external agency partners, including routing and final delivery of creative assets and copy
* Contributing to campaign ideation for off-channel creative needs that align with broader marketing strategy and objectives
* Support planning and execution of B2B marketing efforts that build awareness and engagement for Imagicomm Entertainment and its content offerings
* Liaise with external vendors and agency partners to deliver campaign assets and facilitate approvals (e.g., secure bids, contracts, and consolidate feedback)
* Develop and maintain trade-facing materials such as mailers, catalogs, one-sheets, and sales tools aligned to distribution events and key selling opportunities
* Own regular updates to the Imagicomm Client Site and LinkedIn account—handling content planning, copywriting, scheduling, and performance tracking to engage B2B audiences.
* Other Contributions That Drive Success
* Represent Consumer Marketing and Worldwide Distribution in cross-functional meetings; communicate key takeaways and action items back to the team
* Contribute to innovation by identifying process improvements and staying informed on industry and marketing trends relevant to our brands
* Assist with budget tracking, presentations, and other team-wide marketing initiatives as needed.
JOB REQUIREMENTS
The ideal candidate is a driven self-starter with integrity, initiative, and a high personal standard of excellence. They bring a strong foundation in marketing concepts and a natural curiosity for how to improve both strategy and execution. Key qualifications include:
* Proven ability to work independently in a fast-paced environment while managing multiple priorities with professionalism and poise
* Exceptional communication skills (written and verbal) and proficiency with Microsoft Office (Word, Excel, PowerPoint); Canva experience a plus
* Strategic thinker with strong analytical instincts and a resourceful, solution-oriented mindset
* Excellent organizational skills, attention to detail, and the ability to juggle shifting priorities without missing deadlines
EDUCATION:
* College graduate
* Preferred majors: marketing, communications, journalism or business administration
EXPERIENCE:
* 2+ years of related experience
PREFERRED:
* Working knowledge and a passion for the television/entertainment industry
* Experience with Keynote, WordPress and Photoshop/Illustrator
* Strong visual and messaging instincts for audience engagement
* Familiarity with B2C and B2B social media platforms beyond LinkedIn
INSP is an equal employment opportunity employer. INSP adheres to a policy of making employment decisions without regard to race, color, religion, sex, national origin, citizenship, age, disability or on account of membership in any other protected category under state or federal law.
Seniority level
* Seniority level
Associate
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing
* Industries
Broadcast Media Production and Distribution
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Medical insurance
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