BSH Home Appliances Pty Ltd, a subsidiary of the Bosch Group, is one of the world’s leading home appliance manufacturers and the powerhouse behind premium brands including Bosch, Siemens, Neff, and Gaggenau.
At BSH, we’re committed to enhancing everyday life at home through cutting-edge innovation, timeless design, and uncompromising quality. Our product range spans across cooking, dishwashing, laundry, refrigeration, coffee, and floor care—setting new benchmarks in performance and convenience.
With a global footprint and an annual turnover exceeding 15 billion, BSH is driven by intelligent technology, sustainability, and a passion for delivering exceptional experiences to customers worldwide.
About the Role:
We’re looking for a strategic and creative Brand Content Specialist to bring our brand narratives to life across Australia and New Zealand.
In this pivotal role, you’ll be responsible for developing, localising and executing engaging content across all digital, social, and traditional channels. You'll collaborate closely with internal stakeholders and external agencies to ensure a consistent and compelling brand presence throughout the entire customer journey.
Key Responsibilities:
* Implement and execute content strategies across Bosch, Neff, Siemens & Gaggenau
* Create, adapt and manage content across digital, social, and traditional media
* Own copy development for on- and offline campaigns
* Collaborate with internal teams and external creative/media agencies
* Identify opportunities to improve content performance across channels
* Ensure brand consistency and compliance with marketing standards and legislation
What You’ll Bring:
* Bachelor’s degree in Marketing, Communications or related field
* At least 3 years of proven experience in a content or marketing-focused role
* Strong writing, editing and communication skills
* Highly organised with the ability to manage multiple priorities
* Proactive, collaborative and comfortable working cross-functionally
Bonus Skills:
* Experience working with premium or lifestyle brands
* Creative thinking and storytelling flair
* Exposure to agency and media partnerships
What’s in it for you?
* Work with globally recognised innovative brands
* Join a passionate, high-performing marketing team
* Access to cross-functional development opportunities across brand, sales, product and global teams
* A suite of employee benefits including:
-Income protection
-Paid parental leave
-Two wellbeing leave days annually
-Staff discounts on appliances
-Subsidised on-site canteen, gym membership, and massage services
-Recognition programs and clear pathways for career growth
How to Apply
If you're ready to make an impact with some of the most respected brands in the industry, we’d love to hear from you. Please submit your resume and a cover letter addressing the key requirements of the role.
Please note: Only shortlisted candidates will be contacted.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing, Public Relations, and Writing/Editing
* Industries
Manufacturing
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