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General manager

Sydney
McMullin
General Manager
Posted: 13 April
Offer description

McMullin is an Australian furniture and homewares brand known for sculptural forms, natural materials and timeless design.

Founded by Creative Director Alice McMullin, the brand has built a loyal following across both retail and the design trade, with a strong presence in the interiors space and a clear vision for continued growth.

As we enter our next phase, we are looking for a commercially minded General Manager to help lead the business forward.

This role is ideally suited to someone stepping up into a GM remit - likely coming from a senior Sales, Operations or Commercial leadership background within a furniture, interiors or lifestyle brand.

Working closely with our small team, you will play a key role in driving commercial performance and shaping the future of the business, leading across sales, marketing, operations and product while continuing to grow your impact as a senior leader.

Business Leadership

* Provide day-to-day leadership across sales, marketing, operations and product teams
* Work closely with the Founder to define and execute the company's commercial growth strategy
* Create clear accountability across teams and ensure alignment around business priorities
* Lead revenue performance across Ecommerce, Trade and Wholesale channels
* Identify and secure new commercial opportunities with interior designers, architects and commercial clients
* Ensure product launches and marketing campaigns translate into strong sales outcomes

Marketing & Ecommerce Performance

* Partner with the marketing and ecommerce teams to optimise conversion, traffic and customer experience

Operations & Business Performance

* Work alongside the Operations Manager to ensure the business runs efficiently across inventory, logistics and fulfilment

Product & Range Alignment

* Work closely with the Founder and design team to ensure collections deliver strong commercial outcomes

Financial Performance

* Partner with the Financial Manager to monitor sales performance, forecasting and profitability
* Provide clear reporting and insights to support strategic decision making

What Success Looks Like

* A well-coordinated team aligned around shared commercial goals
* Strong and consistent revenue growth across Ecommerce and Trade
* Expansion of high-value trade relationships and commercial partnerships
* Improved sales performance, including conversion and AOV
* Clear sales reporting and forecasting across the business

Why McMullin?

* At McMullin, you'll be joining a design-led Australian brand with a strong point of view and an exciting growth trajectory.
* Hybrid working flexibility — balance your time between home and our creative studio Generous staff discounts across our furniture and homewares collections
* A collaborative and design-driven culture that values creativity, ownership and initiative
* Direct access to leadership — work closely with the Founder and influence strategic direction
* Career growth opportunities as the business continues to scale locally and internationally
* A passionate and supportive team who genuinely care about the brand and what they create
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