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Digital marketing specialist

Sunshine Coast
bitesoft
Posted: 17 January
Offer description

Bitesoft is a next-generation clear aligner company that combines advanced orthodontic technology, intelligent software, and modern design to deliver confident smiles faster, safer, and more conveniently.

Founded on the Sunshine Coast, Bitesoft has grown into Australia's leading independent aligner brand, trusted by dentists, orthodontists, and thousands of patients nationwide.

Every element of the Bitesoft system is thoughtfully designed to make smile care smarter - from AI-powered treatment planning to precision-manufactured aligners produced locally in Australia. As we enter our next phase of growth, we're expanding our creative footprint and redefining how people experience smile care through innovation, storytelling, and design.

Our mission is simple: to combine technology, creativity, and clinical expertise to make confident smiles accessible to everyone, everywhere.

What You'll Do

* Plan and execute high-impact digital marketing strategies that drive customer acquisition, retention, and brand growth.
* Manage paid advertising campaigns across Meta and Google, optimising performance and ROI in-house.
* Identify and test new digital channels for paid advertising to reach and engage target audiences effectively.
* Oversee all digital channels - including paid and organic search, paid social, email, web, display, and SEO - ensuring cohesive, data-driven execution aligned with Bitesoft's brand and mission.
* Leverage your experience with Klaviyo, setting up automated flows and email campaigns to engage customers throughout their Bitesoft journey.
* Maintain and update website content to ensure accuracy, engagement, and compliance with brand and regulatory standards.

What We're Looking For?

* 3–5+ years in digital marketing, with experience in paid social, Google Ads, email marketing, and Shopify is a plus.
* Strong knowledge of paid/organic search, social, email, display, video, and SEO.
* Hands-on experience with marketing automation tools like Klaviyo, including setting up email flows and campaigns.
* Excellent creative judgement with a keen eye for design, messaging, and user experience.
* Organised, proactive, and able to move quickly from concept to execution.
* Data-driven mindset, able to optimise campaigns for performance and ROI.

Perks & Benefits

* Join a fast-growing health tech brand as our Digital Marketing Manager, driving campaigns across social, search, email, and more. Flexible work: hybrid on the Sunshine Coast or fully remote.
* Annual Christmas parties and team celebrations.
* Supportive, collaborative environment, working directly with the brand owners.
* Opportunity to help shape the marketing strategy of a young, innovative brand.

How To Apply

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