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Melbourne social strategy & insights manager

Melbourne
1000heads Group
Posted: 3 May
Offer description

The Global Strategy & Insight Team at 1000heads answers crucial questions beginning with WHY and ending with HOW.If you are curious by nature, determined to uncover the facts, love turning complex information into simplified yet engaging stories, and you'll fit right in.The Strategy & Insight Team is integrated within account teams in the agency, providing our clients with strategy & data-driven insight and decision making at the key stages of:Strategic content, media, campaign planningTarget audience generationInsight generation for ideationClient workshopsKPI selection and targeting settingPost campaign evaluationThe Strategy & Insight Team also conducts bespoke, stand-alone research projects designed to help our clients understand their audience, brand and category.RoleThe 1000heads team in APAC is looking for a Strategist to work from one of our current APAC offices to help service our clients across the region. It is a crucial role in supporting the Social Strategy Director and the broader team at 1000heads.We're seeking a strategist who excels at translating complex ideas into clear, actionable strategies. The ideal candidate will be passionate about social media's role in transforming brands, with a talent for crafting compelling narratives and collaborating effectively with creative teams. They should be solutions-driven, confident in vocalizing ideas, and able to establish themselves as a trusted strategic partner for clients and internal teams alike.This role offers the opportunity to work on exciting project strategies for leading global brands, contributing to cutting-edge social-first campaigns in a dynamic, fast-paced environment. Our current client roster includes the likes of Google, Cisco, GItLab, SAP, Isuzu, UNIQLO, Meltwater, Live Nation - all great brands with high expectations - and you will have the chance to meet, learn with and present to client leads from brands like these.ResponsibilitiesStrategic Development and SupportCraft comprehensive social-first strategies for clientsConduct research and analysis to inform strategy development, including competitive audits and cultural trend mappingSupport the creation of social frameworks, content pillars, and rollout plans for client campaignsContribute strategic insights to new business pitches and RFPsInsight Generation and ApplicationInterpret findings and translate them into actionable strategiesIdentify and communicate consumer behavior trends across digital platforms and broader cultureApply platform-specific knowledge to maximize potential for reaching and engaging target audiencesClient Engagement and PresentationBe the strategic voice in client meetings and workshops, assisting the Strategy Director as neededPrepare and deliver strategic recommendations to clients, adapting approaches as neededPerformance Analysis and OptimizationYou will use a range of data sources for analysis, from social listening tools, to native platform analytics, and 3rd party research. No data source will be out of bounds for you.Interpret performance data to evaluate content and campaign effectivenessProvide strategic recommendations for optimizing ongoing campaigns and content strategiesDemonstrate the value of social strategies within broader marketing effortsTrend Monitoring and InnovationStay abreast of social media trends, platform updates, and emerging technologiesContribute to the agency's culture of innovation by proposing new approaches to social strategyHelp develop thought leadership content to position 1000heads as a leader in social transformationCross-Functional CollaborationParticipate in strategic planning sessions with various teams (e.g., account management, creative, data)Ensure strategic alignment across all aspects of client workSupport knowledge sharing and skill development within the strategy team3-5 years of experience in social media strategy, insights or communication planning roles.Strong strategic thinking and problem-solving abilities.Storng useExcellent storytelling and presentation skills.Great stakeholder management skillsDeep understanding of major social media platforms and their strategic applications.Experience in developing social content strategies and campaign frameworks backed by audience and platform data.Ability to interpret and apply data insightsAdaptability to work across various industries and client types.Advanced experience with social listening platformsAdvanced knowledge of audience analysis platforms like Global Web Index, and an awareness of the wealth of data sources available to youMethodology development for both primary research and performance measurementA demonstrable ability to look beyond the numbers towards interpretation, recommendation and actionAn eye for detail, the ability spot flaws or mistakes in methods, reports and plansThis job description acts as a guide to the key responsibilities and expectations of the role. You may be required to take on other reasonable and ad hoc projects as needed.About 1000heads1000heads is a social transformation company. We help global brands adapt to rapid and continual shifts in media, technology and culture. The company delivers social-first data, insights, strategic consultancy and creative services to clients around the world includingGoogle, SAP, Diageo, Gitlab, Ancestry, Isuzu and UNIQLO. 1000heads has offices around the world in New York City, Los Angeles, Miami, London, Paris, Berlin, Dubai, Tokyo, Kuala Lumpur, Singapore, Sydney and Melbourne.1000heads is an Equal Opportunities Employer, we are passionately committed to working together to promote an inclusive environment which celebrates and promotes diversity. We are committed to our belief that diversity in our team generates better and bolder ideas, creativity, understanding and respect. We welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual's ability to perform their job.For more information on 1000heads, visit

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