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Digital marketing strategy lead

Joondalup
beBeeDigitalMarketing
Posted: 17 November
Offer description

Job Opportunity

Lead digital marketing execution while sharpening creative skills in a fast-paced, full-time role with a two-month contract window.

This company is operating within the retail industry, focusing on delivering innovative solutions to customers.

The ideal candidate will oversee the full life-cycle of digital marketing strategy and execution across the Asia-Pacific region, driving brand visibility and customer engagement.

Key Responsibilities include:

* Develop and execute digital initiatives to enhance end-user brand awareness and business growth.
* Plan, launch, and monitor digital marketing campaigns across multiple online platforms.
* Conduct research and field activities to gather insights on market share, user engagement, and emerging trends.
* Collaborate with global digital teams to exchange knowledge and implement best practices.

Performance Reporting & Market Intelligence involves:

* Preparing accurate reports on marketing campaign performance using digital analytics tools.
* Monitoring and summarizing key industry trends and competitor activities to inform strategic planning.

Project & Platform Management includes:

* Managing the online learning system, including content creation and updates, user registration, and training support.
* Participating in the roll-out of new digital platforms, such as CRM and data systems.
* Staying current with emerging technologies and trends impacting the industry.

Workplace Standards & Professional Conduct require:

* Ensuring all work practices comply with relevant workplace safety regulations.
* Upholding organisational values and professional standards of behaviour.
* Performing additional duties as reasonably required to support business operations.

The Successful Applicant will have:

* Experience in a hands-on digital marketing role with a focus on execution.
* A tertiary degree in a related marketing discipline.

Required Skills & Qualifications include:

* Digital communications and campaign delivery.
* Content development, including writing for web and social platforms.
* SEO best practices and social media management, especially LinkedIn.
* Experience working with CRM platforms like HubSpot or Salesforce.
* Comfortable using CMS tools like WordPress, Drupal, or HubSpot.
* Knowledge of marketing automation systems.
* Leveraging digital analytics tools to assess performance.

Soft Skills & Work Ethic involve:

* Excellent verbal and written communication, with strong presentation abilities.
* Highly organised with effective time management; able to juggle multiple projects and meet deadlines.
* Self-motivated and proactive, with the confidence to engage across all levels of the business.
* Strong analytical thinking and negotiation capabilities.

Benefits include:

* Competitive hourly rate.
* Opportunity to work with a well-known brand.
* Chance to make a tangible impact on digital marketing strategies.
* Collaborative and supportive work environment.
* Professional growth and learning opportunities.

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