Job Title: Performance Marketing Manager
Location:
Melbourne, VIC or
Sydney, NSW
(In-office)
Employment Type:
Full-time, Permanent
Company:
Today Media
About the Role
Today Media is looking for a sharp and strategic
Performance Marketing Manager
to lead a portfolio of high-impact media campaigns for leading property and real estate clients. This is a hands-on role where you'll manage a team, own client relationships, and drive the success of integrated campaigns across both digital and traditional channels.
Digital media is the core of our service offering, but our campaigns are fully integrated - covering everything from paid search and social to print, radio, and out-of-home advertising. Your role will be to ensure these campaigns are not just delivered, but delivered exceptionally.
What You'll Be Doing
* Lead the planning, execution, and optimisation of media campaigns across both digital (search, social, programmatic) and traditional (print, radio, OOH) channels
* Be hands-on in campaign platforms like Google Ads, Meta Business Manager, Google Analytics, and Google Tag Manager to ensure best-practice setup, tracking, and performance optimisation
* Manage day-to-day relationships with clients, acting as their trusted advisor across all campaign-related matters
* Mentor and develop a team of Performance Executives and Analysts, providing guidance, feedback, and structured development
* Collaborate with internal data, strategy, and creative teams to ensure campaign goals are aligned with broader business objectives
* Build and maintain strong relationships with media publishers, including REA, Domain, Google, and Meta
* Own the financial side of campaign management, including budget planning, forecasting, and reconciliation
* Identify opportunities to grow client accounts and contribute to wider business development efforts
About You
* 4+ years of experience in media or marketing, including client-facing campaign leadership
* Strong experience across both digital (Google Ads, Meta, GA, GTM), beneficial if experience also across traditional (print, radio, OOH) media, however not required.
* Exceptional communication and presentation skills with a client-first mindset
* Proven leadership experience, with a track record of mentoring junior team members
* Experience managing campaign finances, forecasting, and reconciliations with precision
* Property or real estate marketing experience is highly regarded
* Highly organised, outcomes-driven, and confident managing multiple fast-paced projects at once
Why Join Today Media?
Today Media is a performance-led media agency that partners with Australia's top property developers and brands to deliver smart, results-focused campaigns. We combine deep media expertise with proprietary tools and a collaborative, people-first culture.
You'll be joining a close-knit team that values precision, creativity, and progress - all while working with big clients and big ideas in one of the most exciting sectors in the country.
How We Fit into the Bigger Picture
Today Media is the media and marketing arm of
View Media Group (VMG)
- one of Australia's fastest-growing property and technology companies. VMG owns and operates a range of platforms, products, and services that connect people with property in smarter, more effective ways.