Unreal Fur is a leading ethical outerwear label based in Melbourne, redefining modern luxury through conscious design and innovation. As we expand across Europe, Asia, and Australia, we're seeking an experienced Wholesale Manager to drive our wholesale channel growth.
About the Role
This position blends strategy and execution. Ideal for a commercially minded sales professional with a strong understanding of international wholesale, you'll be responsible for identifying new markets, building partnerships, and delivering results. You will serve as the key contact for buyers across boutiques, department stores, and online retailers.
Key Responsibilities
Sales Strategy & Business Development
* Develop and implement a global wholesale strategy across new and existing markets
* Build and manage a strategic target list to drive new business opportunities
* Identify and pursue new stockists, showrooms, and distribution channels
* Lead forecasting and budget planning with a focus on exceeding revenue targets
Account Management & Client Relations
* Build and maintain strong relationships with international buyers, boutiques, and department stores
* Present seasonal collections to buyers with clarity and confidence
* Nurture long-term partnerships while actively seeking new business opportunities
* Collaborate with key accounts to optimise sell-through and in-store performance
Operations & Order Management
* Raise, process, and track wholesale orders accurately and efficiently
* Maintain up-to-date CRM records, sales reports, and wholesale documentation
* Manage backend systems including Shopify and B2B sales platforms
* Ensure seamless coordination across departments during sales and delivery periods
Trade Shows & Representation
* Represent Unreal Fur at key industry events, trade shows, and showroom appointments
* Travel interstate and internationally to meet with clients and grow brand presence
What We're Looking For
* Minimum 5 years' experience in wholesale sales, ideally within fashion or lifestyle goods
* Proven ability to open new accounts and drive growth in global markets
* Commercially driven with strong business acumen
* Confident communicator with excellent negotiation and presentation skills
* Highly organised and adaptable with strong attention to detail
* Experience using Shopify and B2B sales platforms is a plus
* Comfortable with regular travel, both interstate and international
Why Join Unreal Fur
We are an independent label with international momentum and a clear point of view. This role offers the opportunity to contribute meaningfully to the next phase of our growth while working alongside a collaborative and creative team.
Our staff enjoy early Friday finishes, generous staff discounts, and flexible working hours at our Abbotsford VIC office.We look forward to hearing from you. To apply, please submit your CV and cover letter.
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Sales and Business Development
* Industries
Retail Apparel and Fashion
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