Are you a skilled professional looking to elevate your digital marketing career?
About the Role
We're seeking a Digital Marketing Specialist to join our team and take our online presence to the next level. As a key member of our marketing department, you will be responsible for executing and refining paid media strategies across various channels, including Meta and Google Ads.
You will work closely with our Marketing Manager to develop and implement campaigns that drive real results. Your expertise in creating engaging content, from writing compelling copy to briefing videos or user-generated content, will help us connect with our target audience and build brand awareness.
* Main Responsibilities:
* Execute and refine paid media strategies across Meta, Google Ads, and new channels
* Develop and implement campaigns that drive real results
* Create engaging content, including written copy, video briefings, and user-generated content
* Analyze data to inform marketing decisions and optimize campaign performance
Requirements
To succeed in this role, you'll need:
* A minimum of 3 years of experience in digital marketing or performance-focused eCommerce
* Proven track record of running successful Facebook (Meta) and Google Ads campaigns for product-based brands
* Strong understanding of customer journeys, funnel strategy, and conversion optimization
* Experience creating and briefing creative content, especially ads
* Strong grasp of CAC, ROAS, conversion optimization, and A/B testing
* Working experience with Shopify and/or Klaviyo
* Experience using GA4, Meta Ads Manager, Tag Manager, and analytics dashboards
* Proficiency in AI tools for content ideation and time-saving automation
* Proven experience with Canva or Adobe CC (InDesign/Illustrator/Photoshop)
Benefits
As a valued member of our team, you can expect:
* A competitive salary with a 10% performance incentive paid twice a year
* Flexible working hours and a hybrid work arrangement
* Ongoing professional development and support for experimentation
Why Choose Us?
We offer a dynamic and inclusive work environment where your input matters. Join our team and take the opportunity to grow your skills and advance your career in digital marketing.