Combine a passion for Marketing and eCommerce in this fantastic role with White & Co., an established and fast-growing Australian women's fashion label and retailer known for elevated basics.
We're building a high-performing team in our modern Moorabbin Head Office that thrives on proactivity and collaboration and due to rapid growth are currently seeking a Marketing & Digital Assistant to join us! This broad and energetic role is ideal for a high-performing marketing graduate with 2+ years of business experience and who is eager to learn and grow starting with a solid foundation across the full spectrum of marketing and digital activities.
Role Overview
Working closely with the Head of Marketing & Digital, eCommerce Manager and Art Director, you'll contribute to the profitable growth of our locally designed label and our omni-channel customer experience, supporting the efficient running of our fast-moving marketing & digital functions with your intellect and positive, can-do attitude.
Key Responsibilities
eCommerce Support
- Assist with managing and updating product listings
- Maintain accurate product information and support new launches
- Assist in online merchandising and cross-functional alignment with planning and marketing
Social Media
- Support the creation, filming, and scheduling of social content
- Assist with behind-the-scenes content and Reels
- Engage with community comments and DMs
- Monitor trends and platform performance
Influencer & Gifting Program
- Research and vet creators aligned with our brand
- Assist with outreach, briefing, gifting and loan coordination
- Track content deliverables and ensure timely campaign execution
Campaign & Competitions Support
- Coordinate prize draws, permits, notifications, and fulfilment
Email & SMS Marketing
- Assist with uploading and linking content
- Proof and schedule email and SMS campaigns
- Check lists, segment audiences, and track performance metrics
Creative & Photoshoot Support
- Prepare and steam samples, organise shoot logistics
- Clean and set up the studio, maintain shoot run sheets
- Provide on-the-day support including refreshments and pack-down
General Office Duties
- Assist with administrative tasks to support the marketing team
- Manage team birthdays program and support day-to-day operational needs
Background & Qualifications
Bachelor's degree in Marketing, Communications, Business, or related field - high marks valued
Minimum 2+ years of professional business experience (marketing, retail, fashion, eCommerce, or related fields preferred)
Australian work rights (permanent residency or valid work visa required)
Essential Skills & Competencies
- Attention to detail
- Organisational and time management skills
- Communication and interpersonal skills (including high-level English proficiency)
- Proactive and self-motivated
- Ability to thrive in a fast-paced environment
- Team player with emotional intelligence
- Tech-savvy and quick to learn
- Interest in digital marketing and brand building
- Professionalism and discretion
Nice to Have
- Basic knowledge of eCommerce and digital marketing metrics
- Experience with Shopify, Klaviyo or other CRM platforms
- Video editing skills, familiarity with design tools
- Understanding of social media platforms and scheduling tools
Why Join Us?
- Be part of a supportive, experienced team where your contribution matters
- Grow your career under the mentorship of senior marketers
- Enjoy a modern, welcoming workspace in Moorabbin with free parking
- Work for a values-led, female-founded brand in an exciting growth phase
- Generous staff discount
Ready to build your marketing career with White & Co.?
Apply now with your CV and a short cover letter telling us why you're the perfect fit.
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📌 Marketing & Digital Assistant
🏢 White
📍 Melbourne