About the Company:
Our client is an Australian Fintech experiencing extensive growth as they take the market by storm. The Digital Marketing Manager will shape and execute the overall strategy, you’ll work directly with the CEO, play a central role in scaling the business, and own a broad remit.
The role involves organizational planning, process development, and performance tracking — all aimed at enabling digital marketing excellence across the business.
Come and join us at this pivotal point of the journey!
About the Role:
- Digital marketing, including paid advertising (e.g. LinkedIn, Google), SEO and analytics
- Marketing strategy and execution across channels (digital, content, partnerships, and quirky, unique initiatives)
- Define the digital marketing vision, team structure, and roadmap.
- Active resource planning to deliver on digital marketing objectives.
- Align digital goals to the group’s overall marketing and business objectives.
- Managing content and comms (e.g. customer case studies, media outreach, and disseminating our annual research report)
- Maintaining and improving websites, landing pages, and LinkedIn (in collaboration with our dev team)
- Managing brand and messaging, ensuring consistency across channels
- Testing and scaling new marketing ideas (e.g. competitions, unique assets, press campaigns)
- You’ll also help shape how we tell our story to the ecosystem – helping us reach more innovative companies and amplify our impact.
Key Skills Required:
- Relevant tertiary qualification
- 5+ years’ experience in Digital Marketing
- Experience in start-ups, fintech, or financial services preferrable but not essential
- Experience in digital strategy and execution
- Strong writing and content skills (copy, brand voice, and asset development)
- Organised and independent with the ability to manage multiple projects
- Growth-oriented mindset: curious, creative, data-driven
- Exposure to startup ecosystems favorable (either as a founder, operator or via VC/accelerators, or otherwise)
The ideal candidate is:
- Strategic but completely willing to be hands-on
- Pays attention to detail
- Eager to take ownership and grow with the company
- Excited about supporting the next generation of Aussie innovation
How to Apply
To apply online, please click on the appropriate link below.