Job Description
Classification: Communications Officer R21
Salary Range: $69,****** to $79,****** per annum
Union / Excluded: BCGEU
Security Screening: Required
Job Type: Regular full time
Additional Info: An eligibility list to fill future vacancies may be established. Testing may be required.
We are seeking a Marketing and Social Media Specialist to join our team in VICTORIA British Columbia Canada.
Are you a creative storyteller with a strategic mindset? As our Marketing and Social Media Specialist, you'll be at the heart of crafting and delivering impactful marketing and communications that showcase the value of BC Pension Corporation and the pension plans we serve.
You'll develop marketing strategies for multi-channel campaigns and create engaging content to enhance our social media presence. As a key member of our marketing and communications team you'll play a pivotal role in shaping how we connect with our audiences both internally and externally. If you love blending creativity with strategy to make a real impact this role is for you.
Hybrid Work Model
This position is located in our Victoria BC office. You will have the flexibility to work part of the time on-campus and part of the time off-campus. The requirement for on-campus presence is a minimum of 40% of your schedule in a month.
Additional requirements are determined by the role functions and operational needs of each business area.
Responsibilities
Drive Our Digital Presence: Help shape and execute our digital marketing and social media strategy aligning content with our corporate goals and values.
Create Engaging Content: Craft and publish compelling posts for Instagram, LinkedIn, and YouTube that inform, inspire and spark positive conversation.
Champion Our Talent Brand: Collaborate on our employee value proposition and develop messaging that showcases what makes us a great place to work.
Boost Internal Engagement: Find innovative ways to promote key initiatives and events to employees building a stronger internal culture.
Collaborate on Creative Campaigns: Work closely with our in-house creative team and external partners to ensure brand consistency and a unified voice across all channels.
Manage Campaigns from Start to Finish: Recommend budgets and timelines, monitor progress and adjust as needed to keep projects on track and impactful.
Measure What Matters: Track campaign performance, analyze results and make data-driven decisions to optimize outcomes.
Build Strong Relationships: Foster connections with leadership colleagues and stakeholders to support communication goals.
Stay Ahead of the Curve: Keep up with the latest digital trends and tools and bring fresh ideas to enhance our marketing efforts.
Tell Stories That Stick: Plan, write and produce content including photos, videos and stories for social media and email campaigns.
Host Live Social Events: Lead interactive sessions like "Ask Me Anything" events to engage audiences in real time.
Foster a Positive Online Community: Monitor and respond to social media comments in a way that reflects our inclusive and respectful values.
Qualifications
Must Have
Diploma or degree in marketing, communications, public relations, business or related field. An equivalent combination of education, training and experience may be considered.
Three years of related experience in a corporate work environment that includes:
Experience leading communication or marketing projects or initiatives including client consultation, planning, implementing, monitoring and evaluating success.
Experience creating a variety of marketing and communication materials including plans, campaigns, reports, correspondence and presentations.
Experience producing content across web, social media and other digital channels.
Experience with M365 and social media management platforms (e.g. Hootsuite, Sprout Social).
Experience with web and social media analytics and reporting.
Experience with Facebook Business, Google Analytics 4, Google AdWords and LinkedIn Marketing.
Experience managing an online community including comment moderation and tactics to promote positive engagement with a brand.
Nice to have
HTML / CSS skills to integrate social media content into websites.
Content management systems such as Cascade and WordPress.
Knowledge, Skills and Abilities
Knowledge of general communications principles, concepts and methodologies including issues management, social media, media relations and media production.
Excellent oral and written communication skills; able to write clearly for a variety of audiences and channels.
Demonstrated social media management fluency.
Strong interpersonal skills and able to work collaboratively with colleagues, staff, leadership and contractors.
Ability to consult with clients to assess needs, gather requirements, provide options and recommendations.
Demonstrated ability to plan, organize, establish priorities and complete deliverables with accuracy and on time.
Able to work independently, managing multiple projects simultaneously in a fast-paced environment.
Ability to exercise good judgment, critical thinking and problem-solving skills.
Application Requirements
Cover letter: Please do not submit a cover letter; it will not be reviewed.
Resume: A resume is required as part of your application. Ensure your resume includes your education, the start and end dates (month and year) of your employment and any relevant information that relates to the job requirements.
Questionnaire: As part of the application process you will be prompted to complete an online questionnaire to demonstrate how you meet the job requirements. Responses will be used to shortlist applicants against the job requirements. Please allow approximately 15 minutes to complete this questionnaire.
Applications will be accepted until 11:59 pm PST on the closing date. Late applications will not be considered.
Diversity & Inclusion
BC Pension Corporation is an equal opportunity employer committed to establishing an inclusive, equitable and accessible environment. Qualified applicants will receive consideration for employment without regard to race, national origin, age, religion, disability, sexual orientation, gender identity or expression, marital status or any other basis protected by applicable law.
We are committed to ensuring that reasonable accommodations are made available to persons with disabilities during the recruitment, assessment and selection processes and will provide reasonable accommodations upon request. If you require assistance or accommodation due to a disability please email us at .
Thank you for your interest in working with us. We will let you know about your status in this competition. As soon as you have questions about this opportunity please email us at .
Key Skills
Marketing, Photography, Facebook Advertising, Hootsuite, Social Listening, SEO, Web Design, Adobe Photoshop, Social Media Management, Copywriting, WordPress, Writing Skills
Required Experience: IC
Employment Type: Full Time
Experience: years
Vacancy: 1
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