We put extraordinary brands in the best light. Now we're looking for someone to help us do it across every feed, story and scroll.
Max&You is a creatively driven communications agency based in Melbourne, working with some of the most respected names in luxury design, interiors, architecture, and property - both here in Australia and internationally. We bring together brand strategy, PR, digital marketing, film and shoot production, and animation under one roof, with one shared obsession: doing the work properly.
We're growing our digital team, and we're after a Social Media Manager who's a genuine all‐rounder. Not just Instagram and Facebook – someone who is also fluent in Pinterest, TikTok and YouTube, who understands that each platform has its own language, audience and rhythm, and who can move between them without losing the brand along the way. Someone with the instinct, taste and craft to lead premium brands online, and who treats every post, video and thread as a chance to do something sharper than the brief asked for.
The Role
This is a hands‐on, client‐facing role at the heart of our agency. You'll develop and execute comprehensive social media strategies across a portfolio of high‐profile accounts, collaborating closely with our PR, content production, and creative teams to deliver work that's both beautiful and effective.
You know the platforms inside out. You write with polish. You understand what luxury brands need to look and sound like online, and you have the strategic thinking, brand guardianship, and commercial awareness to back it up.
What You'll Do
* Develop and own social media strategy across client accounts, aligned to each brand's marketing and business objectives
* Maintain editorial content calendars to ensure a consistent, timely and considered flow of content
* Research platform trends, algorithm shifts and competitor activity to identify opportunities and keep clients ahead
Content & Creative
* Create and curate engaging content across formats – copy, imagery, video and multimedia
* Brief and collaborate with content production, design and video teams to ensure creative output is on‐brand and on‐point
* Ensure each client's voice, values and visual identity are consistent across every channel
Community & Client
* Lead community management, responding to comments, messages and mentions with care and consistency
* Build genuine audience engagement and foster loyal, growing communities
* Contribute to client presentations and creative brainstorms, communicating strategy with clarity and confidence
Paid Social & Performance
* Plan and execute paid social campaigns across Meta and LinkedIn to drive visibility, engagement and measurable ROI
* Monitor and analyse social media metrics and KPIs, delivering clear and actionable reporting
* Continuously optimise strategies based on performance data
Brand Protection
* Manage and protect client brand reputation across all platforms
* Be prepared to navigate social media crises calmly and effectively, applying sound crisis communication principles when needed
What You Bring
* 3‐4 years' experience managing social media in an agency or multi‐client environment
* Deep platform knowledge across Instagram, TikTok, Facebook, YouTube and LinkedIn, both organic and paid
* Paid social experience in Meta Ads and LinkedIn Ads
* Proficiency in social media management tools, including Sprout Social, Hootsuite, Later or similar
* Strong copywriting skills and a genuine understanding of brand tone of voice
* A sharp eye for aesthetics. You understand what premium, design‐led brands look and feel like
* Solid analytical skills allowing you to interpret data and translate it into strategy
* Polished client communication and presentation skills
* Graphic design confidence using Adobe Suite or similar
* Video editing capability (Adobe Premiere, Final Cut or similar)
Why Max&You
We're a close‐knit team that genuinely loves what we do, and our clients reflect that. You'll work with some of the most visually compelling brands in the design and architecture world, with the creative autonomy to bring real ideas to the table. This is not a tick‐the‐box role. We back people who show initiative, think with craft, and want to grow.
Work should never be boring. At Max&You, it never is.
Apply
Send your CV and a cover letter introducing yourself to richard@maxandyou.com.au
We'd love to know who you are, not just what you've done.
Max&You — Melbourne. Brand, PR, Digital, Film & Production.
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