Digital Communications Manager
Sydney – Hybrid (3 days in office)
Full‑time | Permanent
Pay Range
A$105,000.00 / yr – A$110,000.00 / yr
Overview
We're recruiting for a national peak body representing the finance industry – from fintechs to fleet providers and consumer lenders. They're creating a brand‑new Digital Communications Manager role to elevate how they engage with their members – more personalised, timely, strategic, and aligned with the fast‑paced policy and advocacy work happening across the organisation.
What You'll Do
* Lead and evolve member communications
o Deliver a refreshed, member‑first communications strategy that's personalised, timely and relevant.
o Oversee regular newsletters – weekly news edit and monthly CEO message – ensuring content is sharp, digestible and aligned with our authentic voice.
* Create high‑quality content across channels
o Write clear, compelling communications around industry news, policy developments and advocacy updates.
o Shape digital & social strategies; deliver content for email, website, LinkedIn and other digital touchpoints.
o Develop visual content – infographics, social content, presentations, video and podcast.
o Manage day‑to‑day website content, ensuring accuracy, UX and SEO best practice.
o Guide and enhance our social media strategy with support from the social media coordinator.
o Plan and execute digital campaigns tied to policy initiatives, events and industry moments.
* Build clarity from complexity
o Work cross‑functionally to understand priorities and help 'join the dots' for members.
o Assess what news, insights or updates matter most – then translate them into clear, actionable comms.
o Use analytics (with a data analyst) to understand what's resonating and refine our approach.
Who You Are
* 3–5 years of experience in communications & digital marketing, ideally within financial services or policy‑heavy environments.
* A strong writer who can turn complex policy information into crisp, useful communications.
* Comfortable balancing strategy with hands‑on delivery – a doer who gets things out the door.
* Digitally fluent – confident using Canva, CRM platforms (Dynamics 365) and basic design tools.
* Experience in the finance sector is highly regarded.
* Curious, adaptable, and ready to pivot as priorities shift.
* Able to hold your own – good judgement, collaborative mindset and the backbone to recommend a better way forward.
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