Job Title: Digital Marketing Specialist
This role is perfect for someone who thrives in a fast-paced environment and enjoys collaborating with diverse stakeholders to drive visibility, growth, and engagement.
* Key Responsibilities:
* Social Media & Content: Develop schedules and analyse engaging posts, manage influencer activity.
* Web & Digital Distribution: Maintain and optimise hotel microsites OTAs and Google Business listings.
* CRM & EDMs: Craft and deploy campaigns to promote rooms, events and F&B offerings.
* Design & Collateral: Create digital and print assets aligned with hotel brand guidelines.
* Campaign Planning: Collaborate on annual promotional calendars and manage campaign rollouts, including photoshoots.
* Partnerships & Collaboration: Work with internal teams and external partners to maximise visibility and engagement.
* Ad Hoc Projects: Support loyalty campaigns, new platform rollouts and seasonal promotions.
Requirements:
* Tertiary qualifications in Marketing Communications or related field preferred.
* Experience in digital marketing, social media management and campaign delivery.
* Strong understanding of SEO, SEM, paid media and CRM platforms.
* Creative eye for design and brand storytelling, Adobe Creative Suite experience advantageous.
* Strong organisational and project management skills with attention to detail.
* A proactive, collaborative and solutions-focused mindset.
What We Offer:
* The opportunity to be part of a global hospitality brand with strong career pathways.
* A creative, collaborative and supportive team environment.
* Discounts on accommodation, dining and experiences across the Accor network.
* Professional development opportunities and access to global resources.