Join our team as a Brand Manager at iNova Pharmaceuticals
We are seeking a passionate and experienced Brand Manager to join our Consumer Healthcare Marketing team on a full-time permanent basis. Reporting to the Consumer Healthcare Marketing Manager, your primary responsibility will be managing a portfolio of products to achieve or exceed sales, profit, and market share targets. This role involves developing and executing comprehensive business and marketing plans, with a focus on brands sold mainly through pharmacy and grocery channels.
Key Responsibilities:
* Develop and implement business and marketing plans for assigned brands.
* Conduct market analysis to understand dynamics, consumer trends, and competitor strategies.
* Translate data into insights to inform brand positioning and growth strategies.
* Identify and develop innovation pipelines for products and packaging.
* Set pricing and channel strategies in collaboration with sales teams.
* Execute integrated marketing campaigns, including ATL and BTL activities.
* Manage operational activities such as product projects, promotional approvals, and financial health reviews.
* Lead market research initiatives and support trade shows and sponsorships.
About You:
* Proven experience in brand management within FMCG health, pharmaceutical OTC, or beauty products in Australia.
* Experience managing campaigns, NPD projects, and brand P&L.
* Strong analytical, communication, and stakeholder management skills.
* Minimum of 5 years' experience in brand management.
* Degree in marketing or related discipline preferred.
Benefits:
* Flexible working arrangements including hybrid models and additional leave.
* Health, wellness, and development initiatives.
* Modern, outcomes-based work environment.
* Recognition programs and a supportive team culture.
Join us in delivering innovative healthcare solutions that improve lives worldwide. Apply today and be part of a passionate, inclusive team committed to better health
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