Are you a motivated self-starter with a passion for sales and a love for the local community? We're looking for an Area Sales Manager to represent Casella Family Brands in the Riverina – the very place our story began.
[yellow tail] is enjoyed in over 2 million glasses daily worldwide, and is proudly produced by Casella Family Brands in Yenda, NSW. Casella has expanded into a multi-beverage business with a Brewery- Yenda Beer, Ampersand RTD and spirits, and a distribution partnership with Better Beer, serving all liquor industry channels.
This is more than just a sales role. It's a chance to champion a proudly local brand, build strong relationships across the liquor industry, and make a real impact in the region we call home.
What You'll Be Doing
* Building and nurturing strong relationships across retail, clubs, hotels, and restaurants.
* Driving brand visibility and rate of sale across multiple categories.
* Executing in-store promotional activities with excellence.
* Negotiate Draught Beer Contracts and wine menus
* Negotiating floor, fridge, shelf, and listing space to gain a competitive edge.
* Launching new product developments with energy and precision.
* Identifying new business opportunities and avenues for brand exposure.
What We're Looking For
* 2+ years of proven sales experience (wine industry experience is a big plus).
* A competitive, driven personality with a track record of delivering results.
* Excellent communication and relationship-building skills.
* Strong organisational skills and the ability to plan and prioritise.
* Experience in developing promotional activities and using digital tools.
* A passion for the Riverina region and a desire to represent a local success story.
Why Join Us?
* A competitive remuneration package with a rewarding incentive scheme.
* The opportunity to work with a family-owned wine business that values culture and community.
* A chance to grow your career while staying connected to the region you love.
Ready to take the next step in your sales career – right here in the Riverina?
Apply now and become a key part of Casella Family Brands's continued success in the region we're proud to call home.
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