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Head of marketing and communications

Bendigo
at
Posted: 12 February
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At a time of transformation, CESL is seeking a Head of Marketing and Communications to shape and lead our newly standalone Marketing and Communications team, reporting to the Executive Director.

The Position:

* Title: Head of Marketing and Communications
* FTE / Hours per fortnight: 1 FTE / 76 hours per fortnight
* Employment Status:Ongoing
* Other Requirements: Employee WWCC and National Police Check or VIT, Drivers License
* Reports to: The Executive Director of Catholic Education Sandhurst

About the CESLOffice

The CESL Office Team comprises of close to 150 employees working across 7 key functional areas, supporting over 50 schools and early childhood centres within the Sandhurst Diocese. We are a supportive and friendly team who are committed to working collaboratively with our schools to achieve the best outcomes possible for our students. With office locations in Bendigo, Wangaratta and Tatura.

A New Role in a Growing Team

To strengthen enrolments, elevate our brand, andbringlife strategies already underway, CESL isestablishinga new, standalone Marketing & Communications team within the Office of the Executive Director-led by a Head of Marketing and Communications. This role will oversee and expand the function, working with existing specialists and new roles that support school websites andcentralisedenrolment processes.

The Opportunity

As Head of Marketing and Communications, you will lead the portfolios of Marketing, PublicRelationsand 'llpartner directly with the Leadership Team to deliver operational excellence aligned to CESL's strategic direction and values—driving both short‐term initiatives and long‐term impact across the system.

You will:

* Develop and implementaconsolidatedmarketing strategy aligned withorganisationalgoals, targetmarkets,and KPIs.
* Build and protect the CESL brand, refining positioning and ensuring consistent messaging and visual identity across all channels.
* Lead digital marketing(SEO, SEM, social, email, paid),optimisingcampaigns for reach,engagementand conversion.
* Elevate communications, including stakeholder engagement and crisis communications protocols.
* Embed analytics, monitoring KPIs, ROI and parent lifetime value; translate insights into continuous improvement.
* Grow and mentora high‐performing team and foster cross‐functional collaboration across CESL.

About You

You'rea values‐aligned senior leader who brings:

* Significant experience(10+ years) in senior marketing roles with proven leadership.
* Deepexpertisein digital marketing, brand strategy and data‐driven decision‐making.
* Demonstrated success managing budgets, timelines,resourcesand change/transformation.
* Exceptional communication,negotiation,and stakeholder management skills.
* A collaborative, adaptable leadership style grounded in sound judgement andtimelydecision‐making.

Why CESL?

* Contribute to Magnify Sandhurst—our system‐wide school improvement initiative enhancing resourcing and experience across spiritual development,wellbeingand responsive pedagogy.
* Lead meaningful work in a values‐rich environmentcentredon Gospel principles and outstanding learner growth.
* Seniorremunerationframework, supportive leadership, and opportunities for professional growth and impact (including2 weeks Gifted Leave andsalary packaging as per CESL benefits and policies).

Child Safeguarding Statement for Applicants

Adhering and complying to CESL's child safety expectations, policies, and commitments is essential for every CESL role, as all staff play a vital part in upholding and promoting a child-safe culture.

CESL embraces diversity and social inclusion and encourage people from diverse backgrounds to apply. We are committed to ensuring the safety, wellbeing, and inclusion of all children.

Applications Close: Sunday, 22February 2026

Please ensure your application includes a cover letter and resume.

If you are interested in learning more about CESL or registering for future opportunities please visit our website here. For application assistance, please review our application guide here .

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