Regional Events Coordinator
The ideal candidate will have a proven track record of successfully planning and executing complex regional events that align with sales and marketing goals.
Key Responsibilities:
* Develop and implement a comprehensive regional events strategy, aligning with regional sales and marketing objectives.
* Identify key event opportunities, including industry conferences, trade shows, partner events, customer events, webinars, and internal events to support lead generation, brand awareness, and customer and partner engagement.
* Establish regional event objectives, manage the regional events budget, ensure cost-effectiveness and maximum ROI from event investments.
* Manage all aspects of event planning and execution, including venue selection, vendor negotiation, logistics, coordination of booth assets and messaging, event activations, speaker opportunities, sponsorship packages, and on-site support.
* Oversee and coordinate the creation of event-related materials, including invitations, signage, in-booth demos, booth drivers, social media promotion, collateral, and presentations.
* Coordinate with internal stakeholders (sales, marketing, product, leadership) to ensure event alignment.
* Manage relationships with external vendors, agencies, and partners in the region.
* Collaborate with the broader marketing team to develop and execute pre-event, on-site, and post-event marketing and communication plans to maximize attendance and engagement.
* Ensure consistent brand messaging and visual identity across all event touch points.
* Track and analyze key event metrics (e.g. attendance, lead generation, engagement, ROI) and prepare post-event reports summarizing results, key learnings, and recommendations for future events.
Requirements:
* Post-Secondary Diploma/Degree in Marketing or Event Management, or equivalent.
* 5 - 8 years of previous Event Management experience.
* Equivalent combination of education and/or work experience in related fields may be substituted.
* Proven track record of successfully planning and executing a variety of marketing events.
* Strong understanding of the regional business landscape and cultural nuances related to events.
* Excellent project management, organizational, and time-management skills.
* Strong negotiation and vendor management skills.
* Excellent written and verbal communication skills.
* Proficiency in one or more regional languages is an asset.
* Ability to work independently and as part of a team.
What We Offer:
* A dynamic and collaborative work environment.
* Opportunities for professional growth and development.
* A competitive compensation package.
How to Apply:
Interested candidates should submit their resume and cover letter to [insert contact information].