About MuradMurad is a pioneering clinical skincare brand founded by dermatologist Dr. Howard Murad.
We are dedicated to creating high-performance, science-backed solutions that promote healthier skin and overall well-being.
As we continue to grow our direct-to-consumer, retail, and e-commerce presence, we're looking for a results-driven Digital Advertising Consultant to join our team and play a key role in scaling our digital advertising strategy.Role Overview – 1 Year Contract, with option to extend | Hybrid Chatswood NSW The Advertising Consultant will be responsible for planning, executing, and optimising paid advertising campaigns across social, search, and e-commerce platforms, as well as emerging channels.
This is an exciting opportunity for an experienced agency professional ready to move in-house, bringing best practices, innovation, and performance-driven thinking directly to Murad brand-side.You'll work closely with the team to develop full-funnel paid strategies that drive awareness, customer acquisition, retention, and revenue growth.Key Responsibilities
• Strategy & Planningo Develop and implement paid media strategies across digital channels.o Translate brand and business objectives into measurable advertising goals (awareness, acquisition, retention, ROI).
o Recommend channel mix, budget allocations, and campaign structures for maximum performance, providing strategic suggestions to positively impact our revenue.
• Campaign Execution & Optimisationo Continuously monitor performance, analyse results, and optimise for KPIs (ROAS, CPA, CTR, etc.) across all digital channels.o Build, launch, and manage campaigns across multiple platforms.o Conduct A/B tests on creative, copy, audiences, and bidding strategies to drive incremental gains.o Stay on top of algorithm changes, platform innovations, and competitor benchmarks.
• Creative Collaborationo Partner with internal creative and content teams to brief ad assets that resonate with target audiences.o Ensure campaigns align with Murad's brand voice, clinical positioning, and visual identity.o Champion platform-native creative strategies, particularly for TikTok, Amazon, and other emerging channels.
• Analytics & Reportingo Deliver actionable insights and recommendations through regular performance reports.o Track budget pacing, spend efficiency, and campaign ROI.o Use platform analytics tools and dashboards to measure campaign effectiveness and to make strategic choices for future investment.
• Cross-Functional Collaborationo Collaborate with global/regional teams to ensure consistency while tailoring strategies for the local market.Qualifications & Experience
• 4–6+ years of hands-on digital advertising experience, ideally in an agency environment, managing multiple brands and verticals.
• Strong track record of managing and optimising campaigns across Meta, Google Ads, TikTok, and Amazon Advertising.
• An ability to balance big-picture strategy and hands-on execution.
• Data-driven mindset with deep knowledge of paid media KPIs, testing frameworks, and attribution models.
• Proficiency in Ads Manager platforms and Excel/Sheets for reporting.
• Strong communication and collaboration skills, with the ability to work cross-functionally and present results clearly.
• Passion for beauty, wellness, or consumer brands is highly desirable.What We Offer
• Opportunity to directly shape the paid advertising strategy of a globally recognised skincare brand.
• Collaborative and innovative team culture.
• Competitive salary and benefits package.
• Career growth and professional development opportunities in the beauty and wellness industry.Salary & Benefits
• Flexible hybrid work environment, exciting brand and product portfolio, additional perks as well as the opportunity to be part of a passionate and high-performing team driving growth in a prestige beauty business.Company Overview At Dermalogica we value innovation, commitment, and excellence.
Our tribe embody our core values, are passionate about innovation, and are passionate about educating and delivering outstanding services to our customers.
We believe in our people and what they are capable of.