We are seeking a highly skilled Marketing Coordinator to support the delivery of campaigns, content, and digital activity across multiple channels. The ideal candidate will have some experience in marketing and be ready to take ownership of day-to-day coordination, execution, and reporting.
About the Role
You will coordinate and execute digital and offline marketing activity, ensuring campaigns run smoothly, on schedule, and within budget. Your work will span email marketing, social media, basic SEO, website updates, content creation, and reporting through GA4.
You will also help support the creation and implementation of local ANZ marketing tactics and activity in line with the overall strategy.
Key Responsibilities
Campaign Coordination
* Plan and schedule campaigns in line with the commercial calendar.
* Support the implementation of local ANZ marketing strategy and tactics within agreed parameters.
* Coordinate email marketing, including drafting copy, briefing, building templates, segmenting lists, and scheduling sends.
* Upload, update, and publish content across our websites.
* Coordinate campaign assets, approvals, and timelines.
* Maintain the central marketing calendar and keep stakeholders informed.
Digital and Content Marketing
* Draft and publish copy for emails, social posts, webpages, and promotional activity.
* Create and resize simple digital assets, such as banners and tiles, using Canva.
* Manage and maintain our social media channels, including scheduling posts and supporting engagement.
* Assist with blog content, landing pages, product updates, and digital samples.
Analytics and Reporting
* Track basic marketing and website performance using GA4.
* Support campaign reporting, including email metrics, social engagement, and website traffic.
* Critically analyze performance and identify low-effort opportunities for improvement.
* Monitor competitor activity and share insights with the Commercial team.
SEO and Website Support
* Action SEO updates, such as titles, descriptions, and metadata.
* Update product listings and ensure content accuracy.
* Support general website housekeeping and user experience improvements.
Events and Brand Activity
* Organize and attend marketing activities, conferences, and events to raise brand awareness and preference.
* Assist with logistics for conferences and events, including stand materials, merchandise, samples, and shipping.
* Support post-event follow-up and reporting.
General
* Assist with other marketing-related tasks and responsibilities as required.