Senior Quantitative Researcher – Brand & Ad Hoc Projects
This role focuses on large-scale brand equity studies and high-impact ad hoc projects.
With a strong quantitative focus, you’ll be the go-to expert for complex, structured tracking programs, particularly with key financial services clients. We’re looking for a sharp client lead who can nurture and strengthen stakeholder relationships, elevate strategic thinking, and ensure the highest quality of data and insights delivery.
You'll enjoy a laser focus on a few priority clients, complemented by ad hoc projects across Insurance, Tourism, and Retail sectors.
Key Responsibilities :
* Build and enhance relationships with clients across Tourism, Retail, Finance, and Insurance.
* Oversee two key brand-equity tracking programs.
* Design ad hoc quantitative research projects, including segmentation, U&A, brand positioning, and concept testing.
* Present data-driven strategies that inspire clients to take action.
* Collaborate with Directors to identify new business opportunities.
* Support internal cultural initiatives and manage project teams.
* Opportunity to grow into a line management role.
What You’ll Love :
* A close-knit, agile research team embedded within a larger group of PR, creative, and strategy agencies—it’s dynamic and exciting!
* A continuous stream of interesting and purposeful work, primarily commercial, with some government projects if you're interested.
* Exceptional leadership at both local and national levels to support your growth.
* Modern, vibrant office spaces in both Sydney and Melbourne.
* Tailored training programs and clear promotional pathways.
* Regular social events for connection and relaxation.
* A Work180-endorsed employer of choice, recognized for its workplace initiatives and flexible working policies.
Candidate Requirements :
* 5+ years of experience in consumer insights and strategy.
* A full-service quantitative research background—market research agency experience is essential.
* Hands-on expertise in quantitative research, with a passion for the craft.
* Proven experience managing tracking programs, especially in brand equity.
* Strong understanding of brand, advertising, and communications strategy.
* A track record of delivering outstanding client outcomes.
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